GTM Strategy, Operations

Pear VC

GTM Strategy & Operations role driving growth for compliance-focused AI-powered servicing platform. Collaborate with the CEO to enhance go-to-market strategies and customer engagement.

Posted 6/23/2026full-timeSan Francisco • California • 🇺🇸 United StatesJuniorMid-Level💰 $95,000 - $100,000 per yearWebsite

About the role

Key responsibilities & impact

Build and maintain a comprehensive database of the lending market
Own end-to-end outbound: research, list building, copy, multi-channel outreach (email + LinkedIn), message refining
Run Kato’s conference efforts (e.g. outreach, marketing campaigns, booths)
Define Kato’s content strategy by creating blog posts, newsletters, and other top-of-funnel materials
Launch Kato’s marketing efforts - e.g. webinars, in person events
Create and manage nurture campaigns for older or dormant leads
Own CRM hygiene and maintain GTM reporting (e.g., outbound conversion rates, pipeline velocity, meeting-to-opportunity conversion)

Requirements

What you’ll need

Bachelor’s degree in Business or related field
1–2 years of experience in consulting or startups
Prior outbound sales (BDR/SDR) or sales operations experience strongly preferred
Exceptional written communication
Comfortable operating with high agency and driving independent progress toward company goals
Strong attention to detail, organization, and follow-through
Proficiency with common business tools such as Google Workspace (e.g. Google Docs, Google Sheets) and Slack. Experience with CRM systems like Hubspot preferred

Benefits

Comp & perks

Work with founders that have built and scaled financial products for 9+ years
Own real scope from day one - you'll own core parts of our revenue engine and see your work hit customers fast.
Work hard on things that matter. This won't be a 9-to-5, but we don't believe in busy work. We work hard on the problems that actually move the business and don't waste your time on the ones that don't.
Get unmatched career acceleration: you’ll learn sales, GTM strategy, and startup execution at a depth few roles offer.

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

database managementoutbound saleslist buildingcopywritingcontent strategynurture campaignsGTM reportingpipeline velocityconversion rates

Soft Skills

written communicationattention to detailorganizationfollow-throughindependent progresshigh agency

Certifications

Bachelor’s degree in Business