Payabli

Events Marketing Manager

Payabli

full-time

Posted on:

Location Type: Remote

Location: MassachusettsUnited States

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About the role

  • Own and execute Payabli's annual events calendar, including industry conferences, trade shows, partner events, sponsored speaking engagements and proprietary hosted experiences
  • Develop event strategies aligned with marketing goals, identifying the right mix of third-party and first-party events to maximize brand visibility and pipeline generation
  • Manage all event logistics from start to finish, including venue selection, vendor management, speaker coordination, attendee experience design, and post-event follow-up
  • Research, evaluate, and recommend which industry conferences and trade shows Payabli should sponsor or attend based on target audience alignment and ROI potential
  • Collaborate with sales leadership to develop pre-show prospecting plans that identify key targets and coordinate booth strategy to maximize qualified conversations
  • Design engaging booth experiences and coordinate all logistics including booth design, collateral, demos, and staffing schedules
  • Implement post-show follow-up strategies that ensure timely lead qualification and sales handoff
  • Plan and manage Payabli's annual customer conference, creating an elevated experience that showcases our platform, celebrates customer success, and drives community building
  • Organize and execute quarterly hosted dinners and executive roundtables with key prospects and customers in target markets
  • Develop content programming for hosted events, including panel discussions, keynote presentations, and networking opportunities that deliver value to attendees
  • Track and report on event performance metrics including attendance, lead generation, pipeline influence, and ROI to continuously optimize event strategy
  • Partner closely with sales, product, and customer success teams to ensure events support broader business objectives and create seamless attendee experiences
  • Manage event budget allocation across all activities, negotiating vendor contracts and ensuring cost-effective execution
  • Create comprehensive post-event materials including attendee surveys, follow-up communications, and social media content to extend event impact

Requirements

  • 4-6 years of experience in B2B events marketing, preferably in fintech, B2B SaaS, or technology sectors
  • Proven track record planning and executing corporate events, industry conferences, and executive engagement programs
  • Experience managing event budgets of $500K+ annually with demonstrated ROI
  • Strong project management skills with ability to juggle multiple events simultaneously while maintaining attention to detail
  • Excellent vendor negotiation and relationship management capabilities
  • Proficiency with event management platforms, registration systems, and marketing automation tools
  • Ability to travel 30-40% for event execution and site visits
Benefits
  • Comprehensive health, dental, and vision benefits
  • Flexible work environment (hybrid in Miami or fully remote)
  • Professional development opportunities
  • Collaborative, growth-oriented culture with leadership accessibility
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
event planningevent logistics managementbudget managementvendor negotiationlead generationROI analysiscontent programmingproject managementattendee experience designpipeline generation
Soft Skills
attention to detailcollaborationcommunicationrelationship managementstrategic thinkingproblem-solvingorganizational skillstime managementcreativityadaptability