Pax2pay

Marketing Executive – Maternity Cover

Pax2pay

part-time

Posted on:

Location Type: Hybrid

Location: Redcliffe • 🇬🇧 United Kingdom

Visit company website
✨ AI Apply
Apply

Job Level

JuniorMid-Level

Tech Stack

GoWordPress

About the role

  • Reporting to the Head of Commercial
  • Responsible for all external communications, utilising our marketing CRM and various marketing platforms
  • Develop and execute inclusive digital marketing campaigns across different digital mediums, establishing measurable KPIs
  • Partner with product, sales and customer service teams to develop a unified and impactful marketing communications strategy
  • Strategically manage digital campaigns, meticulously monitoring performance, analysing data, and providing informed, data-driven recommendations
  • Key involvement in the Go To Market strategy, facilitating and governing all projects to ensure all responsibilities and deliverables are met to a timeline, along with coordinating and planning all the marketing activity associated
  • Responsible for managing websites and social media channels
  • Optimise website performance, focusing on organic traffic, bounce rate, and conversion rates to enhance user experience and generate leads
  • Manage marketing tools and systems for reporting and maintaining customer and lead databases
  • Collaborate closely with the commercial team to provide essential sales support and tools, facilitating progress towards overall business development and account management objectives
  • Conduct market research and competitive analysis to identify industry trends and new growth opportunities
  • Create and curate social media campaigns, including content creation, publishing, and community management
  • Develop and execute email marketing campaigns with A/B testing
  • Analyse analytics and engagement metrics to measure campaign performance
  • Prepare and present monthly/quarterly reports to stakeholders

Requirements

  • A passion for technology and a strong attention to detail.
  • 2-3 years experience in B2B digital marketing.
  • Proficient in marketing automation tools, such as SugarCRM, HubSpot, Act-On etc.
  • Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media.
  • A team player with excellent communication skills.
  • A willingness to develop into a diverse marketing role having a hand in all marketing activities.
  • Knowledge of the travel industry
  • Experience with marketing automation tools Act-on, Sugar CRM and or Wordpress Elementor
Benefits
  • Industry competitive salary
  • 25 days holiday per year plus all bank holidays applicable in England & Wales increasing with long service
  • Perkbox Benefits - Including instant access to a GP, a weekly treat and endless shopping / discount schemes
  • Cyclescheme Salary Sacrifice
  • Reimbursed eye tests and flu vaccinations
  • Gym/fitness subsidy
  • Hybrid working options
  • Regular social activities and events throughout the year

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital marketingSEOSEMPPCemail marketingA/B testingdata analysisKPI developmentcontent creationmarket research
Soft skills
attention to detailcommunicationteam playercollaborationstrategic thinkingproject managementanalytical thinkingcreativityproblem-solvingadaptability