Paula's Choice Skincare

3D Artist

• Edit and produce short‑ and long‑form video content across channels including social, paid media, e‑commerce, email, and brand campaigns
• Design and animate motion graphics that align with Paula’s Choice brand standards, typography, and visual language
• Create motion systems for recurring content formats (product education, routines, testimonials, launches)
• Apply strong pacing, rhythm, and storytelling to elevate clarity and engagement
• Partner with Brand Design, Copy, Social, and Marketing to interpret briefs and deliver polished, on‑strategy assets
• Collaborate early in campaign planning to identify motion‑first opportunities and creative efficiencies
• Participate in creative reviews, contributing ideas and solutions that strengthen the final output
• Ensure all video and motion assets adhere to the Paula’s Choice Brand Book and visual identity guidelines
• Maintain a high bar for craft, consistency, accuracy, and attention to detail—especially in educational or science‑led content
• Adapt assets for multiple formats and platforms while preserving intent and quality
• Manage multiple projects simultaneously, balancing timelines and priorities in a fast‑paced environment
• Organize project files, templates, and motion libraries to support scalability and team efficiency
• Stay current on motion design, editing tools, and platform best practices to continuously evolve our content

Video Editor, Motion Designer

Marketing

• Define and lead the North America marketing strategy in alignment with global brand priorities and regional commercial objectives.
• Translate global campaigns into high-impact regional go-to-market plans, tailoring execution by retailer, channel, and customer while preserving brand integrity.
• Own the North America marketing calendar, ensuring clear prioritization, sequencing, and cross-functional alignment across promotions, campaigns, and launches.
• Establish clear points of view on where to invest, scale, test, or pull back based on performance and business needs.
• Lead omnichannel marketing planning across channels with a strong digital-first mindset.
• Partner with Media, Growth, and DTC teams to shape top- and mid-funnel strategies, paid media priorities, and creative inputs that drive measurable results.
• Contribute to performance marketing creative strategy, ensuring assets are optimized for channel, audience, and objective.
• Implement and brief local (non-global) campaigns, including channel launches and retailer-specific initiatives.
• Own marketing performance tracking and deliver weekly and monthly executive readouts on media, sales, and campaign results.
• Serve as a central connector across Sales, Brand, Media, Digital, PR, Influencer, Creative, and Education teams.
• Share regional plans, learnings, and performance with Global and ANZ partners.

Director – North America Marketing

Supply Chain

• Design and implement global demand, supply, and inventory strategy and execution plans that deliver business objectives, enable new product launches, and support growth.
• Drive, own, and implement an end-to-end S&OP process, aligning commercial plans, financial targets, and operational capacity. Facilitate monthly S&OP cycles that unify demand, supply, inventory, and financial data into a single business plan; evolve S&OP maturity as the business grows. Partner with commercial teams to ensure a robust sales forecast translated into a meaningful demand forecast and executable demand/supply plans with documented assumptions and risks; report forecast accuracy.
• Establish inventory strategies that optimize working capital while protecting service levels across channels and geographies. Define and govern safety stock policies, replenishment parameters, and slow/obsolete (SLOB) protocols. Improve inventory turns and provide clear visibility into inventory health and risk; own quarterly inventory review analysis and presentations to the CFO, CEO, and SVP of Global Operations.
• Develop and nurture relationships with key suppliers to achieve quality, reduced lead times, and on-time-in-full (OTIF) delivery at optimal cost. Report quarterly on inventory accuracy, liabilities, OTIF, and improvement initiatives. Collaborate with Procurement and Quality on supplier performance, lead-time reduction, cost management, risk mitigation, material liabilities, and vendor onboarding/off-boarding.
• Lead continuous improvement to enhance supply chain efficiency. Streamline workflows, reduce manual work, shorten lead times, lower costs/volatility, and improve forecast accuracy and planning cycle times.
• Integrate sustainability objectives into supply chain operations to reduce carbon footprint and waste while promoting ethical practices and lower environmental impact.
• Proactively identify and mitigate supply risks (e.g., material shortages, capacity constraints, geopolitical issues).
• Own the design, implementation, and maintenance of fit-for-purpose planning data, analytics, insights, and processes, including ERP optimization and planning software enhancements. Ensure data accuracy for bills of materials, scrap rates, and active bill of material (BOM) items. Provide monthly KPI/risk reporting to executive leadership.
• Lead, motivate, inspire, and develop a US-based remote team to achieve high performance and strong engagement; foster a culture of accountability, continuous learning, and collaboration.

Vice President, Supply Chain Planning

Copywriter

• Own the global creation of big ideas, campaign territories/positioning, video scripts, and cross-channel copy
• Own the localization, translation, and regulatory processes for all required copy.
• Continue to build and authentically adjust brand voice across platforms and creative work.
• Leverage consumer insights to dive deep into brand initiatives to drive smarter, relevant, strategic thinking.
• Facilitate critical conversations and drive impactful outcomes through a proactive and collaborative approach.
• Work closely with Project Managers and creatives to help keep projects on brand and on track.

Senior Copywriter

Director

• Own the full customer lifecycle: Develop integrated strategies across DTC, marketplace, and wholesale channels to attract, convert, and retain high-value customers.
• Customer acquisition: Scale paid media budgets across diverse channels (search, social, affiliate, TV, audio, OOH) while optimizing CAC and contribution margin across all sales channels.
• Retention & loyalty: Advance lifecycle marketing through segmentation, automation, and loyalty programming to deepen engagement, increase repeat purchase rates, and maximize CLV.
• Marketplace & wholesale growth: Partner with marketplace platforms (e.g., Amazon) and wholesale accounts to optimize acquisition, retention, and joint marketing strategies. Ensure alignment of brand messaging and customer experience across partners.
• Diagnose & unlock growth: Analyze funnel friction points, marketing performance, and customer behavior across channels to surface challenges and opportunities—then design and execute strategies to accelerate profitable growth.
• Market expansion: Identify and activate growth levers in the U.S. and other priority regions, tailoring messaging, media, and product focus by market and channel.
• Elevate personalization: Partner with CRM and product teams to deliver personalized journeys that connect acquisition with retention, ensuring seamless customer experiences across DTC, marketplace, and wholesale.
• Cross-functional collaboration: Partner with Creative, Brand, Merchandising, Analytics, and Finance to co-own revenue-driving strategies, product prioritization, and GTM planning.
• Bridge digital and physical: Develop strategies that connect online and offline experiences, including driving foot traffic, supporting store launches, and optimizing omni-channel conversion.
• Executive leadership: Act as a thought partner to the C-Suite, shaping growth vision, aligning cross-functional priorities, and presenting clear business cases to senior leadership.
• Innovation & experimentation: Champion a test-and-learn culture, leveraging data, technology, and emerging channels to stay ahead of market trends.

Senior Director, Retention & Acquisition

Social Media Manager

• Define and lead the creative strategy for social media in alignment with Paula’s Choice brand vision and business objectives.
• Establish a distinctive, recognizable social aesthetic and voice that builds trust, desire, and cultural relevance.
• Ensure all social content is on-brand, high-quality, and designed to drive both engagement and long-term brand equity.
• Develop and execute innovative social campaigns that support product launches, brand moments, and key cultural opportunities.
• Translate complex skincare science into compelling, accessible, social-first storytelling.
• Identify and capitalize on emerging platforms, formats, and creator behaviors to keep the brand ahead of the curve.
• Partner with analytics and performance teams to define success metrics for social, balancing reach, engagement, and impact.
• Use data and insights to optimize creative direction, content mix, and platform strategy over time.
• Lead, mentor, and inspire a team of social creatives and strategists, fostering high standards and strong creative culture.
• Work cross-functionally with brand marketing, product marketing, PR, retail, and e-commerce to ensure social is integrated into broader campaigns.
• Oversee the social creative budget and ensure resources are allocated effectively to deliver impact.

Video Editor, Motion Designer

Director – North America Marketing

Vice President, Supply Chain Planning

Senior Copywriter

Senior Director, Retention & Acquisition

Head of Creative, Social Media