Pathfind

Marketing Lead

Pathfind

full-time

Posted on:

Location Type: Hybrid

Location: MishawakaFloridaIllinoisUnited States

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Salary

💰 $60,000 - $80,000 per year

Job Level

Tech Stack

About the role

  • Own annual and quarterly planning for marketing campaigns and events
  • Build and manage campaigns end to end, maintaining an editorial calendar that connects marketing activity to business and growth goals
  • Collaborate with the Creative Services department to deliver high-quality materials
  • Write, design, and create marketing content including LinkedIn posts, case studies, emails, blogs, and presentations
  • Publish and produce work independently using HubSpot, WordPress, and presentation tools
  • Develop and maintain sales enablement tools including presentations/decks, RFP responses, one-pagers, and case studies
  • Manage and maintain HubSpot campaigns, workflows, contact lists, and dashboards
  • Track, analyze, and report on marketing performance
  • Document marketing processes and best practices to create repeatable systems

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent professional experience)
  • 5-8+ years of progressive experience in marketing, preferably within an agency or professional services environment
  • Demonstrated experience developing and executing integrated marketing campaigns across digital, content, and traditional channels
  • Proven ability to write, design, and produce marketing materials independently
  • Hands-on experience managing and reporting campaigns through HubSpot, WordPress, Google Analytics, and social platforms
  • Track record of supporting sales or business development through marketing initiatives and enablement tools
  • Strong project management and organizational skills; comfortable managing multiple priorities at once
  • Familiarity with financial services or other regulated industries is a plus but not required
  • HubSpot or Google Analytics certifications preferred.
Benefits
  • Remote-first flexibility so you can work where you do your best work
  • Generous time off , with employees averaging 6+ weeks annually
  • Annual company Summits to connect, collaborate, and celebrate
  • Comprehensive health benefits , with Pathfinders covering a significant portion of premiums
  • HSA contributions to support your long-term health
  • 401(k) with automatic employer contributions (no employee contribution required)
  • Quarterly bonus opportunities tied to performance
  • Profit-sharing program because when we win, you should too
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing campaignscontent creationdigital marketingintegrated marketingsales enablement toolsreportingproject managementcampaign managementanalytics
Soft Skills
organizational skillscollaborationindependencecommunicationcreativitytime management
Certifications
HubSpot certificationGoogle Analytics certification