Senior Product Marketing Manager

Parloa

Senior Product Marketing Manager leading product marketing efforts at Parloa to redefine enterprise customer experience. Developing strategies, creating content, and driving efforts for global companies.

Posted 6/19/2026full-timeRemote • New York • 🇺🇸 United StatesSenior💰 $160,000 - $180,000 per yearWebsite

About the role

Key responsibilities & impact

You will play a crucial role in developing go-to-market (GTM) strategies, launching marketing initiatives, empowering sales efforts, creating thought leadership, digging into market data, and establishing a thorough understanding of customers and competition.
Specifically, you will lead industry product marketing efforts in support of our commercial teams as they continue to land 7-figure deals.
You will help define Parloa’s overall market narrative for key industries, own the evolution of our industry ICP, and architect value frameworks and ROI narratives aligned to industry use cases.
Develop compelling content to support industry-focused sales initiatives and joint marketing with our largest partners, be the expert for enablement sessions, and guide communication efforts across multiple audiences and channels.
Drive our ecosystem’s industry-focused go-to-market strategies, empowering sales & partnership teams with sophisticated use cases and proof points based on research, infused competitive differentiators in collaboration with our Competitive Intelligence team.
Help amplify our thought leadership on AI agents and AI agent platforms and the industries where we thrive: help source ideas, translate technical concepts into the language of our buyers, create and/or collaborate on content, and speak on webinars and at events.
Lead strategic “big bet” industry initiatives by taking the helm on high-stakes cross-functional projects that help us keep growing revenue 3X.

Requirements

What you’ll need

5-8 years of experience in Product Marketing roles, or 8 years of experience working alongside a PMM team in related roles: partner marketing, industry marketing, sales enablement, B2B direct marketing, etc.
A proven track record of supporting enterprise sales teams with storylines, collateral, enablement, and deal support.
Whether it’s on webinars, at company events, or training the whole Sales team on new products and initiatives, you can capture an audience’s attention.
Ambidexterity for both strategy and tactics. You’ve crafted a strategic narrative in collaboration with executive stakeholders, and also created visually appealing sales collateral from top to bottom.

Benefits

Comp & perks

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Hard Skills & Tools

product marketingsales enablementB2B marketingcontent creationmarket analysisgo-to-market strategycompetitive analysisROI narrative developmentcollateral developmentstrategic narrative crafting

Soft Skills

communicationpresentationcollaborationaudience engagementstrategic thinkingtactical executionleadershipcreativityadaptabilityproject management