Manager, Social Media

Paramount

Manager of Social Media leading end-to-end strategy for assigned titles on Paramount+ social team. Collaborating with various partners to translate marketing priorities into fan-forward campaigns.

Posted 7/22/2026full-timeNew York City • New York • 🇺🇸 United StatesMid-LevelSenior💰 $85,000 - $100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Expertise in crafting data-driven social strategies and executing innovative social media campaigns across platforms like TikTok, Instagram, Facebook, YouTube, and X. Strong ability to lead creative development, mentor teams, and optimize content based on social insights.

Highest-signal resume keywords

Social Media StrategyDigital Marketing CampaignsContent DevelopmentAirtable ProficiencyFan Community Engagement

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Social Content DevelopmentCampaign ExecutionDigital MarketingTrend AnalysisCreative Ideation

Soft Skills

CollaborationMentoringCreative ThinkingCommunication

Tools & Technologies

AirtableMS Office SuiteGoogle SuiteSlack

Industry Keywords

TelevisionEntertainmentFan EngagementSocial InsightsContent Optimization

About the role

Key responsibilities & impact

Craft data-driven social strategies for campaigns through platform-native creative and ongoing fan engagement
Build and maintain social content calendars per title in Airtable, covering both launch campaigns and always-on publishing across TikTok, Instagram, Facebook, X, and YouTube
Anticipate cultural trends and identify how assigned IP can authentically participate to drive earned media and deepen fan relationships
Consistently refine and optimize content and formats based on social insights and evolving best practices
Ideate talent-based and footage-based content that ladders up to overall campaign creative, and work alongside producers and editors through the production and post-production process
Interface with talent and Executive Producers as needed to present creative ideas, shoot concepts, and social strategy
Collaborate closely with Paramount+ teams across Marketing, Creative, Publicity, and other areas
Bring a creative mind to frequent brainstorming sessions to pitch new social content ideas that you will lead from ideation to execution
Oversee the paid social creative delivery and approvals process, ensuring all content is on-brand, platform-optimized, and delivered on time
Lead and mentor Coordinators on day-to-day publishing, execution, and creative development

Requirements

What you’ll need

Bachelor's degree or equivalent experience preferred
5+ years of experience in social media, digital marketing, television, and/or entertainment
Demonstrated track record of developing and executing innovative social/digital marketing campaigns
Familiarity with tactics used to build fan communities
Proficiency in social content development, execution, and best practices across TikTok, Instagram, Facebook, YouTube, and X
Experience with Airtable or comparable asset management tools
Comfortable with MS Office suite, Google suite, and Slack

Benefits

Comp & perks

medical
dental
vision
401(k) plan
life insurance coverage
disability benefits
tuition assistance program
PTO
bonus eligible