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Account Executive
ParamountAccount Executive in Local Ad Sales team at CBS responsible for prospecting and selling across broadcast, Paramount+, and Pluto TV. Building client relationships and driving revenue growth across various markets.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in local broadcast and multi-platform advertising sales, with a strong focus on prospecting, client relationship building, and achieving revenue goals. Proficient in developing tailored advertising solutions and managing high-volume accounts in a fast-paced environment.
Highest-signal resume keywords
Local Broadcast ExperienceConsultative Selling SkillsPresentation SkillsNegotiation SkillsProficiency with Salesforce
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Advertising SalesRevenue ForecastingAccount ManagementClient Relationship DevelopmentMulti-Market Sales
Soft Skills
Communication SkillsProfessionalismStrategic ThinkingCollaboration
Tools & Technologies
WideOrbitStrataSalesforceMicrosoft Excel
Industry Keywords
Streaming SalesDigital AdvertisingOTT InventoryParamount+Pluto TV
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Hunt — hard. Prospect relentlessly across local, regional, and national categories.
- New-to-station and non-traditional revenue is your primary mandate.
- You don't wait for the phone to ring.
- Sell all screens. Drive revenue across CBS O&O broadcast, Paramount+ and Pluto TV — in a single, integrated pitch.
- Go multi-market. Leverage the full 17-market CBS O&O footprint to bring advertisers a scaled broadcast solution to reach audiences across any & all markets.
- Build, don't inherit. Develop direct client and agency relationships from the ground up.
- Own your pipeline and your outcomes.
- Think like a strategist. Package custom solutions — tentpole programs, sports integrations, streaming packages, sponsorships — tailored to client business objectives, not just available inventory.
- Own your numbers. Manage quarterly and annual account plans, forecast accurately, and hit your monthly and quarterly revenue goals.
- Stay ahead of the market. Know the linear and streaming landscape. Understand where categories are investing and why.
- Bring category intelligence into every client conversation.
- Collaborate to win. Partner with Integrated Marketing, Account Management, Traffic, and to deliver seamless, high-impact campaigns from pre-sale through post-recap.
- Stay sharp. Keep a pulse on marketplace trends, category dynamics, and the evolving linear and streaming landscape.
- Represent KTVT-TV at client meetings, presentations, and station events.
Requirements
What you’ll need- 2+ years of local broadcast experience, multi-platform, or local media advertising sales with a verifiable track record of hitting or exceeding revenue goals.
- Real hunger—you prospect, you pitch, you close. You don’t wait for business to come to you.
- Strong consultative selling skills with the ability to build lasting client partnerships.
- Experience working with both advertising agencies and direct clients.
- Outstanding presentation, negotiation, and closing skills.
- Excellent written and verbal communication skills.
- Ability to manage a high-volume, fast-paced book of business with professionalism and precision.
- Experience selling streaming, digital, or OTT inventory in addition to linear television (Preferred).
- Familiarity with Paramount+, Pluto TV, or FAST/AVOD platform sales (Preferred).
- Experience selling multi-market or national broadcast packages (Preferred).
- Bachelor's degree preferred.
- Proficiency with WideOrbit, Strata, Salesforce, and Microsoft Excel (Preferred).
Benefits
Comp & perks- Attractive compensation and comprehensive benefits packages.
- Generous paid time off.
- Opportunities for both on-site and virtual engagement events.
- Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.