Manager, Retail Marketing

Paramount

Manager of retail marketing strategy at Paramount using Amazon's content library for retail sales. Leading initiatives and partnerships to optimize digital marketing across platforms and products.

Posted 5/23/2026full-timeLos Angeles • California • 🇺🇸 United StatesMid-LevelSenior💰 $75,000 - $110,000 per yearWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Lead cross-category initiatives that leverage Paramount’s media milestones to boost retail sales
Partner with Retail Development team and Amazon Entertainment and Character team to secure premium activations
Strategize and execute complex campaigns using Amazon Marketing Cloud and DSP
Build strategic marketing plans to maximize priorities incorporating relevant media mix, budget development, program development and deployment

Requirements

What you’ll need

5–8+ years in retail, shopper, or channel marketing
Deep understanding of various retail lifecycles
Proven ability to act as the "connective tissue" between internal licensing category managers and external retail merchants and marketing leads
Ability to think and act strategically

Benefits

Comp & perks

medical
dental
vision
401(k) plan
life insurance coverage
disability benefits
tuition assistance program
PTO
bonus eligible

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

campaign executionbudget developmentprogram developmentmedia mix strategy

Soft Skills

strategic thinkingcollaborationcommunicationrelationship management