Parallels

Vice President – Growth

Parallels

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $240,000 - $275,000 per year

Job Level

Lead

About the role

  • Own the full commercial motion for WinZip Compression, PC Utilities, and Ad Remover.
  • Rebuild ROAS and paid media performance.
  • Drive full funnel optimization from campaign performance through to conversion.
  • Participate in monthly product-revenue alignment with the CRO and CPO.
  • Build and lead a focused growth team.

Requirements

  • 12+ years in performance marketing, growth marketing, or digital GTM
  • Deep paid media expertise across search (Google, Bing), display, social, and affiliate channels.
  • Experience managing significant budgets with active ROAS monitoring and campaign-level decision authority.
  • Strong eCommerce and conversion rate optimization experience.
  • Experience growing and converting free user bases.
  • B2C consumer software experience required.
  • Product-led growth experience.
  • Analytically rigorous.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketinggrowth marketingdigital GTMpaid mediaROAS monitoringeCommerceconversion rate optimizationuser base conversionproduct-led growthanalytical skills
Soft Skills
leadershipteam buildingcommunicationcollaborationstrategic thinking