Senior Social Media Manager

Parallel Partners

. Own social media strategy and execution for multiple client accounts.

Posted 4/23/2026full-timeRemote • New Jersey • 🇺🇸 United StatesSenior💰 $60,000 - $80,000 per yearWebsite

About the role

Key responsibilities & impact

Own social media strategy and execution for multiple client accounts.
Plan and manage content calendars across all major platforms.
Oversee content production (internal or outsourced) and ensure quality/control.
Write or refine messaging to align with each client’s positioning.
Monitor engagement and maintain professional standards across accounts.
Track performance and continuously optimize based on data.
Manage paid social campaigns on Meta, TikTok, and LinkedIn end-to-end.
Handle campaign setup, targeting, budgeting, and scaling.
Lead creative testing (hooks, formats, messaging) to improve conversion.
Analyze performance data and make optimization decisions.
Report on results and identify clear opportunities for improvement.

Requirements

What you’ll need

5+ years managing social media and paid social campaigns (agency experience strongly preferred)
Proven experience managing and optimizing paid campaigns on Meta (required), TikTok and/or LinkedIn
Strong understanding of performance marketing and lead generation
Experience managing multiple client accounts simultaneously
Ability to analyze data and make decisions based on performance
Strong writing and communication skills
Highly organized, detail-oriented, and able to operate independently
Experience with law firms or professional services is preferred
Experience scaling paid campaigns with significant budgets is preferred
Background in ad creative strategy and testing is preferred
Familiarity with AI tools in marketing workflows is preferred.

Benefits

Comp & perks

medical insurance
retirement plan
PTO

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

social media strategycontent managementpaid social campaignsperformance marketinglead generationdata analysisad creative strategycampaign optimizationbudget managementcreative testing

Soft Skills

strong writing skillscommunication skillsorganizational skillsdetail-orientedindependent operationclient managementdecision makingengagement monitoringquality controloptimization