Parallel Partners

Social Media Manager

• Own social media strategy and execution for multiple client accounts.
• Plan and manage content calendars across all major platforms.
• Oversee content production (internal or outsourced) and ensure quality/control.
• Write or refine messaging to align with each client’s positioning.
• Monitor engagement and maintain professional standards across accounts.
• Track performance and continuously optimize based on data.
• Manage paid social campaigns on Meta, TikTok, and LinkedIn end-to-end.
• Handle campaign setup, targeting, budgeting, and scaling.
• Lead creative testing (hooks, formats, messaging) to improve conversion.
• Analyze performance data and make optimization decisions.
• Report on results and identify clear opportunities for improvement.

Parallel Partners

Senior Social Media Specialist

Senior Social Media Manager