UX/UI Product Designer
Paradise Fruits | By Jahncke
full-time
Posted on:
Location Type: Hybrid
Location: Malta
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Tech Stack
About the role
- Partner closely with Product Managers to design UX solutions that directly support engagement, CRO, and SEO goals.
- Design and iterate on UI components, patterns, and layouts for: Top lists & comparison tables, Content modules & in-article elements, CTAs, navigation elements, and templates
- Ensure designs are usable, accessible, and consistent across platforms and brands.
- Translate product and CRO hypotheses into clear, testable design solutions.
- Support CRO and experimentation initiatives by designing A/B test variants, Layout and CTA alternatives, Engagement-focused UX improvements.
- Work with Product, SEO, and BI teams to interpret user behavior data and inform design decisions.
- Iterate designs based on experiment results and performance insights.
- Use AI tools (e.g. Figma AI, Figma Make, Midjourney, DALL·E, Runway, internal tools) to: Rapidly prototype UI and layout concepts, Generate visual assets and illustrations, Scale design output without sacrificing quality.
- Own and evolve AI-assisted design workflows, including prompt libraries, templates, and repeatable generation processes.
- Actively explore new AI tools and techniques to improve speed, consistency, and scalability of design work.
- Own the graphics and visual output for the products and sites you support. Design and manage: Illustrations, icons, feature visuals, and UI graphics, Generated images used in content and product modules.
- Build and maintain automated or semi-automated workflows for handling graphics requests from publishing and content teams.
- Ensure all visuals align with brand guidelines, SEO requirements, and performance constraints (e.g. CWV, file sizes).
- Design with a Gutenberg-first mindset, ensuring components work as: Reusable blocks, Patterns, Layout templates
- Collaborate with Product and Engineering to ensure designs are: Technically feasible, Scalable across multiple sites, Easy for editorial teams to use.
- Contribute to documentation and usage guidelines for design patterns and components.
Requirements
- Proven experience (2–4+ years) as a UX/UI Designer working on product-led websites or platforms, ideally in SEO-competitive verticals (iGaming, Finance, Crypto, Media, Marketplaces)
- Strong portfolio demonstrating: UX problem solving, Conversion-focused design, Scalable UI systems and patterns
- Experience designing for real production constraints, not just conceptual work.
- Hands-on experience using AI tools for design and asset generation.
- Comfortable designing and iterating quickly using AI-assisted workflows.
- Strong working knowledge of: Figma (components, variants, auto-layout), Design systems and pattern libraries
- Experience designing for WordPress / Gutenberg or similar block-based CMS environments is a strong plus.
- Basic understanding of front-end constraints (HTML, CSS, responsive behavior).
- Understanding of CRO principles and how design impacts: Engagement, Conversion, SEO signals
- Ability to design for experimentation and iterate based on performance data.
- Product-minded and outcome-focused.
- Highly collaborative and comfortable working cross-functionally.
- Organized and able to manage multiple design streams across different products.
- Proactive, curious, and motivated to improve systems—not just individual screens.
Benefits
- Competitive salary
- Opportunity to work with a talented and passionate team in a fast-paced, dynamic environment
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
UX designUI designA/B testingConversion Rate Optimization (CRO)Design systemsPattern librariesHTMLCSSResponsive designPrototyping
Soft Skills
CollaborationOrganizational skillsProblem solvingProactivityCuriosityMotivationOutcome-focusedCross-functional teamworkAdaptabilityCommunication