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Product Marketing Manager
Pantheon PlatformProduct Marketing Manager shaping market narratives and launching new products for Pantheon, a leading WebOps platform. Driving compelling product stories and aligning cross-functional teams for success.
ATS Keywords
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Hard Skills
product marketingB2B SaaSdeveloper toolsWebOpsproduct narrative developmentmarket positioningcontent creationproduct launch strategyGTM strategycustomer engagement
Soft Skills
written communicationverbal communicationstorytellingstrategic thinkinginfluencing without authoritycollaborationcustomer-centric mindsetcreativityanalytical thinkingvisionary thinking
Certifications & Qualifications
Bachelor's degree in MarketingBachelor's degree in BusinessBachelor's degree in Communications
Industry Keywords
product roadmapmarket trendscustomer aspirationshigh-impact contentnarrative strategysales enablementdigital teamsweb experiencesproduct messagingcategory leader
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- The Product Marketing Manager (PMM) is Pantheon's market visionary — the person who sees where the web is going and positions Pantheon as the platform that gets you there first.
- Develop and own Pantheon's forward-looking product narrative — articulating not just what we build today, but why it matters for the future of the web.
- Create high-impact content (keynote narratives, manifestos, vision briefs, point-of-view pieces) that positions Pantheon as a category leader and shapes industry conversation.
- Continuously scan the market for shifts in how developers, marketers, and digital teams build and operate web experiences — and translate those signals into sharper positioning.
- Go beyond pain points to understand what customers are trying to become — and build messaging that speaks to their ambitions, not just their problems.
- Craft positioning that connects Pantheon's product roadmap to a larger market opportunity, making prospects feel the urgency and excitement of what's coming.
- Own core product messaging across the website, launch materials, and sales assets — ensuring every touchpoint reinforces both present-day value and future vision.
- Lead the narrative strategy for major product launches, ensuring releases feel like meaningful milestones in a larger story — not just feature drops.
- Partner with Product, Sales, and Marketing to ensure GTM motions are anchored in a coherent, exciting vision rather than disconnected feature announcements.
- Equip Sales with the language, stories, and materials they need to sell not just today's product, but Pantheon's trajectory — helping customers buy into where we're going.
- Work closely with Product Management to get ahead of the roadmap, shaping how new capabilities are framed from the earliest stages of development.
Requirements
What you’ll need- 4+ years in Product Marketing, preferably in B2B SaaS, developer tools, or WebOps — with a track record of building compelling product narratives, not just executing launches.
- Must have hands-on experience taking a net-new product to market — from pre-launch positioning through initial adoption — where there was no existing playbook, customer base, or category to anchor to.
- Exceptional written and verbal communication skills, with a demonstrated talent for translating complex technology into inspiring, market-shaping stories.
- Proven ability to think beyond the immediate roadmap and connect product decisions to broader market trends and customer aspirations.
- Highly effective working across Product, Sales, and Marketing — and comfortable influencing without authority.
- Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).
Benefits
Comp & perks- Industry competitive compensation and equity plan
- Flexible time off, sick days, and 13 paid holidays
- Comprehensive medical insurance including Health, Dental and Vision
- Paid parental leave (plus fertility, adoption and other family planning benefits)
- In-office workspace (San Francisco)
- Monthly allowance for wellness, reading and access to LinkedIn Learning for continued development
- Events and activities both team-based and company wide that inspire, educate and cultivate