Head of GTM Strategy – Contract
Palm Ventures
contract
Posted on:
Location Type: Remote
Location: Remote • Texas • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Lead diagnostic research and analysis.
- Build the strategic backbone of each sprint deck.
- Make the tough calls on ICP, whitespace, positioning, and validation priorities.
- Drive the discipline and clarity that early-stage founders need.
- Lead discovery with founders, extracting hypotheses, contradictions, and blind spots.
- Translate business goals, signals, and gaps into a structured GTM problem statement.
- Build whitespace maps, ICP segmentation, value props, and positioning direction.
- Develop early pricing logic and PMF criteria.
- Synthesize cultural, category, customer, and company insights into a coherent narrative.
- Own the creation of high-quality strategy decks for an executive and/or investor audience.
- Produce clear frameworks, validation roadmaps, and metrics to prove or disprove hypotheses.
- Articulate “what to do,” “what not to do,” and “what must be done first.”
- Pressure-test founder assumptions and correct fuzzy thinking with clarity and rigor.
- Guide early-stage teams toward disciplined, evidence-based decisions.
- Present recommendations to founders and (occasionally) investors with confidence and precision.
- Identify repetitive analytical tasks that can be automated.
- Provide strategic logic and frameworks to guide AI tool development.
- Test early versions for validity and alignment with GTM best practices.
- Test, refine, and document tool functionality to ensure accuracy and repeatability.
Requirements
- 8-12 years of experience in growth strategy, marketing strategy, or management consulting, with direct experience supporting early-stage startups.
- Must have: Demonstrated success in building or refining GTM or marketing strategy for early-stage startups.
- Ability to structure a complex problem fast and synthesize insights into clear direction.
- Strong analytical instincts; comfortable with imperfect data.
- Exceptional strategy deck-writing and storytelling skills (non-negotiable).
- Entrepreneurial mindset: resourceful, fast-moving, and comfortable telling founders hard truths.
- Preferred: Prior experience at a top consulting firm (e.g., McKinsey, Bain, BCG, or similar) with exposure to structured problem-solving and rigorous analytical methods.
- Experience with or interest in AI, automation, and the future of consulting is a plus.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
GTM strategymarketing strategyanalytical methodspricing logicPMF criteriaframework developmenthypothesis testingdata synthesisautomationstorytelling
Soft skills
leadershipstrategic thinkingproblem-solvingcommunicationentrepreneurial mindsetanalytical instinctsclarityconfidenceresourcefulnessevidence-based decision making