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Senior Product Marketing Manager, Defense & Partnerships
Palladyne AISenior Product Marketing Manager shaping defense market strategies and initiatives at Palladyne AI. Leading collaborative marketing efforts with technology partners for advanced autonomy solutions.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing positioning, messaging, and sales enablement materials for defense products, with a strong focus on market analysis and competitive intelligence. Proven ability to collaborate cross-functionally and execute marketing strategies that align with business goals in the defense sector.
Highest-signal resume keywords
Product Marketing ExperienceDefense Market KnowledgeSales Enablement Materials DevelopmentCross-Functional CollaborationProject Management Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Positioning DevelopmentMessaging FrameworksCompetitive IntelligenceMarket AnalysisSales Enablement ToolsCo-Marketing InitiativesTechnical MessagingCampaign DevelopmentEvent CoordinationCustomer Engagement
Soft Skills
Strong Written CommunicationVerbal CommunicationPresentation SkillsOrganizational Skills
Certifications & Qualifications
Bachelor's Degree in MarketingBachelor's Degree in BusinessBachelor's Degree in CommunicationsBachelor's Degree in Engineering
Industry Keywords
Defense ProductsU.S. Defense MarketAcquisition ProcessesMission-Focused MessagingStartup ExperienceGrowth-Stage Organizations
About the role
Key responsibilities & impact- Develop positioning, messaging, and value propositions for defense products and programs.
- Build competitive intelligence, market analyses, and sales enablement materials that help differentiate Palladyne AI in the marketplace.
- Translate customer, partner, and field insights into messaging frameworks, marketing briefs, and go-to-market assets.
- Partner with Marketing Communications to develop content, collateral, product launch materials, and campaign assets.
- Serve as the primary marketing contact for defense and commercial technology partners.
- Develop and execute joint marketing plans that align partner objectives with Palladyne AI's business goals.
- Coordinate partner marketing initiatives across trade shows, digital marketing, collateral, customer engagements, and industry events.
- Support marketing initiatives for international defense partnerships, including adapting messaging and coordinating event participation.
- Create battle cards, one-pagers, presentations, customer briefs, and other sales enablement tools.
- Collaborate closely with Business Development to understand customer needs and develop marketing resources that support field success.
- Partner with Product Management, Engineering, Business Development, Program Management, and Marketing Communications to execute successful go-to-market initiatives.
Requirements
What you’ll need- Bachelor's degree in Marketing, Business, Communications, Engineering, or a related field, or equivalent practical experience.
- Approximately 8–10 years of progressive marketing experience, including at least 5 years in product marketing.
- Demonstrated experience developing positioning, messaging, competitive intelligence, and sales enablement materials for complex technical products.
- Experience marketing to the U.S. defense market with an understanding of defense buyers, acquisition processes, and mission-focused messaging.
- Experience managing co-marketing initiatives with technology partners.
- Proven ability to translate complex technologies into compelling messaging for technical and non-technical audiences.
- Strong written, verbal, presentation, project management, and organizational skills.
- Experience collaborating cross-functionally with Product, Engineering, Business Development, and Marketing teams.
- Experience succeeding in startup, growth-stage, or similarly lean organizations where ownership and execution are expected.
Benefits
Comp & perks- Competitive salary
- 401(k) with company match
- Comprehensive medical, dental, and vision coverage
- Paid time off and company holidays