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Marketing Manager – E‑Commerce
pakajoMarketing Manager in E-Commerce driving innovative marketing strategies at Pakajo GmbH. Developing and optimizing digital marketing channels to enhance growth in a hybrid working environment.
About the role
Key responsibilities & impact- You will further develop our marketing strategy — data-driven, creative, and focused on our growth targets
- You will manage all digital marketing channels (e.g., social media, email marketing) and test new approaches
- You will be responsible for our content planning, campaigns, and creative assets — together with our creative team
- You will work closely with our marketing consultant (an award-winning founder), sales, and executive management
- You will analyze KPIs and continuously optimize our performance marketing activities
- You will further develop our brand presence and ensure visibility — nationally and internationally
Requirements
What you’ll need- You are fluent in German and have very good English skills
- You have experience in marketing — ideally in a digital environment or e‑commerce
- You enjoy both strategy and execution — from concept to evaluation
- You think entrepreneurially, work autonomously, and have a hands-on mentality
- You have experience with common marketing tools (e.g., Meta Ads, Google Ads, Figma, CRM systems, and various AI tools such as Claude Code)
- You don’t just want to manage — you want to actively shape and drive things forward
Benefits
Comp & perks- A creative, growth-oriented team building something significant together
- Team events
- Training and development opportunities tailored to your strengths and interests
- Modern work setup for productive work
- Office location in Hamburg
- Additional benefits such as commuter allowance, daily lunch and meal subsidies, free snacks & drinks, supplemental health insurance, company physician, and more
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingcontent planningperformance marketingKPI analysise-commerce strategycampaign managementcreative asset developmentdata-driven marketingstrategy executionoptimization
Soft Skills
entrepreneurial thinkingautonomous workhands-on mentalitycollaborationcreativitystrategic thinkingexecution focuscommunicationproblem-solvingadaptability