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Paired

Creative Strategist, Copywriter

Paired

Creative Strategist/Copywriter shaping paid ads, landing pages, and emails for a DTC wellness supplements brand. Turning storytelling, hooks, and performance data into revenue-driving creative.

Posted 8/10/2026full-timeRemote • 🇧🇷 BrazilMid-LevelSenior💰 $8,000 per monthWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing creative strategies for paid advertising, with a strong focus on copywriting and storytelling to drive revenue. Proficient in analyzing ad performance and optimizing conversion funnels within the e-commerce and D2C sectors.

Highest-signal resume keywords
E-Commerce ExperienceCreative Strategy DevelopmentCopywriting SkillsAd Performance AnalysisStorytelling Approach

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Paid AdvertisingConversion Funnel OptimizationCopywritingCreative Brief DevelopmentPerformance Analysis
Soft Skills
CollaborationCreativityCommunication
Industry Keywords
D2CE-CommerceAd Spend ManagementSupplementsElectrolytes

About the role

Key responsibilities & impact
  • Develop creative strategy for paid ads, including briefs, concepts, and learnings
  • Write copy for landing pages and emails
  • Build and understand full conversion funnels
  • Analyze ad account performance and iterate on what is working
  • Work with creative, paid media, and Creative Director stakeholders
  • Turn products into stories, stories into hooks, and hooks into revenue
  • Create thumb-stopping creative that sells

Requirements

What you’ll need
  • E-commerce / D2C background (mandatory)
  • Experience with $100K–$500K/month ad spend range
  • Copywriting roots with growth into creative strategy
  • Prior work with American companies/brands
  • Storytelling-first approach rather than flat direct response
  • Familiarity with supplements/electrolytes niche is a bonus

Benefits

Comp & perks
  • Remote work freedom + flexible hours
  • Competitive salary USD 8K/month flat rate
  • Support for education (books, courses, training)
  • Real career growth in a fast-scaling agency
  • A high-performance team culture — no fluff, just results