Influencer Marketing Manager

Paired

Influencer Marketing Manager scaling creator partnerships for a fast-growing DTC brand. Recruiting creators, negotiating partnerships, coaching content, and optimizing campaigns across TikTok, Instagram, and YouTube.

Posted 8/5/2026full-timeRemote • 🇲🇽 MexicoMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Influencer Marketing and Creator Partnerships, with a strong focus on sourcing, recruiting, and managing influencers across platforms like TikTok, Instagram, and YouTube. Proven ability to analyze campaign performance and optimize strategies to drive measurable results for DTC/eCommerce brands.

Highest-signal resume keywords

Influencer MarketingCreator PartnershipsCampaign Performance AnalysisNegotiation SkillsRelationship Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Sourcing InfluencersRecruiting InfluencersManaging Influencer RelationshipsData AnalysisCampaign Optimization

Soft Skills

Excellent CommunicationRelationship-BuildingHighly Organized

Tools & Technologies

InstagramTikTokYouTube

Industry Keywords

DTCECommercePartnership TermsContent DirectionBest Practices

About the role

Key responsibilities & impact

Source, identify, and recruit influencers aligned with the brand and target audience
Build and maintain a pipeline of creators across Instagram, TikTok, YouTube, and other relevant platforms
Manage influencer relationships from outreach and onboarding through campaign execution and ongoing communication
Negotiate partnership terms, deliverables, and compensation with creators
Coach influencers on content direction, messaging, and best practices
Monitor campaign performance and optimize partnerships using ROAS, engagement, conversions, and revenue KPIs
Develop long-term relationships with top-performing creators and scale successful partnerships
Collaborate with creative and marketing teams to align campaigns with brand strategy
Stay current on influencer marketing trends, platform updates, and emerging creators

Requirements

What you’ll need

3–5+ years of experience in Influencer Marketing, Creator Partnerships, or Affiliate Marketing
Proven experience delivering measurable results for DTC/eCommerce brands
Strong experience sourcing, recruiting, and managing influencers at scale
Experience negotiating influencer partnerships and managing creator relationships end-to-end
Strong understanding of TikTok, Instagram, YouTube, and emerging creator platforms
Data-driven ability to analyze campaign performance and optimize future campaigns
Excellent communication and relationship-building skills
Highly organized ability to manage multiple influencer partnerships simultaneously
Fluent in English, written and verbal

Benefits

Comp & perks

Competitive salary in USD
100% remote