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Paired

Founder Ghostwriter

Paired

Founder Ghostwriter for a U.S. based Google Ads agency.

Posted 7/3/2026full-timeRemote • 🇬🇧 United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in ghostwriting for personal brands and executives, with a strong ability to adapt voice across platforms like LinkedIn, Twitter, and Instagram. Proficient in research and content creation, particularly in direct response and DTC marketing.

Highest-signal resume keywords
Ghostwriting ExperienceContent DirectionDirect Response KnowledgeFluent Use of ClaudeNative Level English

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Content CreationScript WritingResearch SkillsDirect Response MarketingEcommerce Knowledge
Soft Skills
AdaptabilityDisciplineCollaborationCreativityStrong Communication
Tools & Technologies
Claude
Industry Keywords
DTCGoogle AdsPersonal BrandingSocial Media StrategyContent Pillars

About the role

Key responsibilities & impact
  • Script LinkedIn and Twitter in the founder's voice across every content pillar: Google Ads and direct response thought leadership, the ecommerce operator perspective, agency building, business philosophy, and personal brand.
  • Write Instagram video scripts, and grow into other formats over time.
  • Help shape the direction and content pillars of the personal brand alongside the founder.
  • Research what is moving across DTC, direct response, and the wider space, and turn it into timely content before the feed catches up.
  • Work alongside the content team to keep voice and calendar tight.
  • Use Claude to produce at volume while knowing the difference between AI leverage and AI slop.**

Requirements

What you’ll need
  • Proven experience ghostwriting for a founder, executive, or personal brand. Portfolio required, this one is non negotiable.
  • Comfortable writing across platforms and shaping the voice to each: LinkedIn, Twitter, and Instagram video scripts.
  • Able to help direct a personal brand, not just take orders, and to write confidently across every content pillar.
  • A real grasp of direct response and what makes a person stop and read.
  • Native level English is essential. German is a bonus, not a requirement. Content is English only for now.
  • Daily, fluent use of Claude, already built into how you work.
  • Strong research instincts. You find the angle before the feed does.
  • Speed, plus the discipline to kill your own weak drafts before anyone sees them.
  • Hunger to learn the DTC and Google Ads world if you do not already live in it.

Benefits

Comp & perks
  • Fully remote. Work from anywhere, with flexible hours.
  • A seat inside a premium agency managing nine figures in ad spend, working a voice most writers will never get access to.
  • A small, senior, global team with no bureaucracy and no busywork.
  • Direct access to the founder and to work that actually stretches you.
  • Weekly personal mentoring directly from the founder himself.
  • Paid time off.
  • A wellness bonus.
  • Team retreats and workations.