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About the role
Key responsibilities & impact- Edit conversion-focused video ads for Meta, Google, YouTube, and other paid social channels.
- Turn creative briefs, scripts, and raw footage into engaging short-form video assets.
- Edit creator, influencer, and UGC-style footage into platform-native ads while keeping the content authentic.
- Create in-house ads using internal assets, stock footage, product visuals, hooks, B-roll, captions, motion text, and sound design.
- Build multiple video variations per concept, including different hooks, lengths, formats, and aspect ratios.
- Iterate on video ads based on performance data, including pacing, retention, scroll-stop, and hold-rate signals.
- Follow platform specs and best practices across feed, Reels, Shorts, and in-stream placements.
- Maintain brand consistency across all creative assets.
- Organize assets, manage version control, and keep creative workflows efficient.
- Proactively identify and repurpose existing UGC, creator, product, and brand assets to create fresh ad variations.
- Take ownership of creative problem-solving when new footage is unavailable.
Requirements
What you’ll need- 2+ years of experience editing videos for paid social, DTC, ecommerce, or performance marketing.
- Strong experience with Premiere Pro and/or After Effects.
- Experience creating direct-response video ads, not only brand or cinematic videos.
- A strong portfolio or reel showing paid social ad work, ideally including UGC or creator-style content.
- Strong understanding of hooks, pacing, retention, and short-form video structure.
- Experience editing for Meta, YouTube, Google, Reels, Shorts, and other social platforms.
- Ability to work from creative briefs and use performance data as part of the editing process.
- Strong attention to detail, including spelling, grammar, captions, timing, asset selection, and brand consistency.
- Fast turnaround, high output, and comfort working in an iterative environment.
- Highly organized, self-motivated, and able to work independently with minimal oversight.
- Strong ownership mentality and ability to move projects forward proactively.
- **Nice to Have**
- Experience with CapCut, Final Cut, motion graphics, sound design, or advanced captioning.
- Background in CPG, DTC, ecommerce, food & beverage, wellness, supplements, or hydration brands.
- Experience working with creative strategists, media buyers, or growth marketing teams.
- Understanding of creative testing frameworks and paid social best practices.
Benefits
Comp & perks- Competitive salary.
- Ability to work remotely.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
video editingdirect-response video adsshort-form video structureperformance data analysiscreative problem-solvinghookspacingretentionversion controlasset organization
Soft Skills
attention to detailself-motivatedhigh outputorganizational skillsproactive ownershipindependent workiterative workflowcreative brief interpretationfast turnaroundcommunication
