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PagBank

Campaign Analyst, Senior

PagBank

Senior Campaign Analyst at PagBank focusing on data manipulation via SQL and data-driven marketing strategies. Collaborating on business insights and optimizing marketing campaigns through data analysis.

Posted 7/3/2026full-timeSão Paulo • 🇧🇷 BrazilSeniorWebsite

Tech Stack

Tools & technologies
AWSAzureCloudGoogle Cloud PlatformPythonSQL

About the role

Key responsibilities & impact
  • Understand business requirements and translate them into clear technical specifications for queries and analyses.
  • Collect, extract, and manipulate data directly from relational databases using SQL and other query tools.
  • Ensure data quality and integrity by performing validations, addressing inconsistencies, and documenting processes.
  • Automate data collection and transformation processes by creating scripts and routines to save time and reduce errors.
  • Interpret results and communicate insights clearly and concisely to business stakeholders to support strategic decision-making.
  • Segment audiences for direct marketing campaigns across CRM channels (email, push, SMS, WhatsApp).

Requirements

What you’ll need
  • Bachelor's degree in Data Analysis, Information Systems, Computer Science, or a related field.
  • Proven experience extracting and manipulating data using SQL.
  • Knowledge of data modeling and query best practices.
  • Ability to interpret business requirements and translate them into technical analyses.
  • Analytical skills to identify patterns, trends, and generate actionable insights.
  • Nice-to-have:
  • Knowledge of programming languages for data analysis (Python).
  • Familiarity with cloud environments (AWS, Azure, GCP).
  • Experience working with large datasets and query optimization.
  • Familiarity with communication channels such as email, push, SMS, or WhatsApp.

Benefits

Comp & perks
  • Meal and/or food allowance.
  • Health and dental insurance.
  • Life insurance.
  • Partnerships with TotalPass and ZenKlub.
  • Extended maternity and paternity leave.
  • Childcare assistance.
  • Up to 50% discounts on postgraduate programs and MBAs from leading institutions (e.g., FIA, FAAP, PUCRS).
  • No dress code—dress for what makes you feel comfortable.
  • #TáDeParabéns: Day off on your birthday.
  • Baby Gift: present for newborns.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Data ExtractionData ManipulationData ModelingQuery OptimizationAnalytical Skills
Soft Skills
Communication SkillsProblem-Solving
Certifications
Bachelor's Degree in Data AnalysisBachelor's Degree in Information SystemsBachelor's Degree in Computer Science