GTM Builder

Overview AI

GTM Builder creating and executing growth strategies for US and Mexico. Focusing on lead generation, sales improvement, and team building in a fast-paced environment.

Posted 4/23/2026full-timeSan Francisco • California • 🇺🇸 United StatesMid-LevelSenior💰 $100,000 - $150,000 per yearWebsite

About the role

Key responsibilities & impact

Figure out Mexico GTM (core focus)
- Test: distributors vs direct sales, events, partners, outbound
- Find new ways to generate leads (since tools like ZoomInfo don’t work well)
- Identify what works, what doesn’t, and where to double down
- Scale the motions that work across the team
Improve how we sell
- Revamp our sales collateral including sales decks, case studies, ROIs, videos, etc.
- Create new training material, videos, and other material to support customers
- Create a sales manifesto and coaching material to improve our sellers
Build lightweight GTM systems
- Track pipeline, conversion, and performance
- Improve CRM (HubSpot) where needed – note this is not a RevOps position
- Focus on insights, not dashboards
- Build and leverage AI Agents
Help build the team
- Define hiring profiles and locations
- Support interviews and onboarding

Requirements

What you’ll need

Has built something in a messy, fast-moving environment
Strong problem solver (can go from idea → execution → insight)
Has used or is excited to use a range of AI tools like Claude, Replit, and others
High ownership, very hands-on
Comfortable with ambiguity
Willing to travel and work closely with customers
Strong bonus: Startup or 0→1 experience
Consulting or generalist background
Experience in international markets

Benefits

Comp & perks

25–50% travel (US + Mexico)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

lead generationsales collateral developmentpipeline trackingconversion trackingperformance trackingCRM improvementAI tools usagetraining material creationcoaching material developmentGTM system building

Soft Skills

problem solvinghigh ownershiphands-on approachcomfort with ambiguityteam buildingcustomer collaborationadaptabilityinsight generationexecutionconsulting background