Social Media Specialist

Outsourcey

Social Media Specialist managing engaging content across platforms for Outsourcey, a BPO connecting businesses with teams in the Philippines. Responsibilities include creating marketing collateral and analyzing campaign performance.

Posted 7/29/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in social media management, digital marketing, and content creation, with a strong focus on campaign performance analysis and brand consistency. Proficient in using design tools and email marketing platforms to develop engaging marketing collateral and execute effective campaigns.

Highest-signal resume keywords

Social Media ManagementDigital MarketingEmail Marketing PlatformsAdobe Creative SuiteCopywriting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media ManagementDigital MarketingEmail MarketingContent CreationVideo EditingGraphic DesignCampaign Performance AnalysisAudience SegmentationProject ManagementBrand Consistency

Soft Skills

Organisational SkillsCommunication SkillsCollaborationAttention to DetailProactive Approach

Tools & Technologies

MailchimpKlaviyoActiveCampaignHubSpotMeta Business SuiteGoogle AnalyticsCanva

Industry Keywords

Marketing CollateralContent CalendarEngagementConversion RatesEmerging Trends

About the role

Key responsibilities & impact

Develop, schedule, and manage engaging social media content across multiple platforms, ensuring alignment with the company's brand, marketing objectives, and content calendar.
Create compelling marketing collateral, including brochures, flyers, presentations, digital advertisements, banners, and other branded assets using industry-standard design tools.
Plan, build, and execute email marketing campaigns, including audience segmentation, copywriting, template creation, scheduling, and performance optimization.
Monitor and respond to social media engagement, fostering positive relationships with customers while maintaining the brand's online reputation.
Track and analyse social media and email campaign performance, providing actionable insights and recommendations to improve engagement, reach, and conversion rates.
Collaborate with internal teams to develop integrated marketing campaigns that support product launches, promotions, events, and overall business growth.
Maintain brand consistency across all digital channels by ensuring all creative assets, messaging, and communications adhere to brand guidelines.
Stay up to date with emerging social media trends, digital marketing best practices, and platform updates to continually improve campaign effectiveness.
Helps implement new brand and brand guidelines.
Edit long-form podcast recordings of up to 2.5 hours and repurpose key segments into engaging videos of up to 30 minutes, as well as short-form reels, complete with captions, branding, audio enhancement, transitions, and platform-specific formatting.

Requirements

What you’ll need

Minimum 3+ years of experience in social media management and digital marketing, with a proven portfolio of successful campaigns.
Demonstrated experience creating professional marketing collateral using graphic technology such as Adobe Creative Suite, Canva, or similar design platforms.
Demonstrated experience editing long-form video content, including podcast episodes of up to 2.5 hours, using footage from multiple camera angles and repurposing key moments into engaging short-form videos and reels.
Hands-on experience with email marketing platforms such as Mailchimp, Klaviyo, ActiveCampaign, HubSpot, or equivalent CRM/email automation software.
Strong copywriting and content creation skills, with the ability to tailor messaging across different platforms and target audiences.
Proficiency in social media management platforms and analytics tools, including Meta Business Suite, LinkedIn, Instagram, Google Analytics, or similar.
Excellent organisational and project management skills, with the ability to manage multiple campaigns and meet deadlines in a fast-paced environment.
Strong verbal and written English communication skills, with exceptional attention to detail and a creative mindset.
A proactive, collaborative, and results-driven approach, with the ability to work independently while contributing to broader marketing initiatives.

Benefits

Comp & perks

Competitive salary
Opportunity to shape the HR function of a rapidly growing BPO.
Work closely with a team of industry leaders who have successfully scaled BPOs in the past.
Career growth and development opportunities.