OutsourcedIn

Social Media Manager – AU Market

OutsourcedIn

full-time

Posted on:

Location Type: Remote

Location: Philippines

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About the role

  • Develop and execute social media strategies aligned with AU market trends
  • Build structured monthly content calendars
  • Plan campaign rollouts aligned with business objectives
  • Identify local audience targeting opportunities
  • Create engaging, conversion-focused content
  • Write compelling captions tailored to AU audiences
  • Oversee graphics and short-form video production
  • Maintain consistent brand voice
  • Manage Facebook, Instagram, LinkedIn, and TikTok (if applicable)
  • Ensure consistency across all channels
  • Manage Meta Ads and LinkedIn Ads campaigns
  • Build conversion-focused funnels
  • Optimise cost per lead (CPL)
  • Conduct A/B testing and campaign refinements
  • Track engagement, reach, CTR, CPL, conversions, and ROI
  • Provide monthly reporting with actionable insights
  • Optimise campaigns based on performance data
  • Manage comments and inbox professionally
  • Monitor brand reputation
  • Engage with local audiences and relevant communities

Requirements

  • Minimum 2 years experience managing Australian-based social media accounts (ESSENTIAL)
  • Strong understanding of Australian consumer behaviour
  • Experience using Meta Business Suite
  • Hands-on paid ads management experience
  • Canva or Adobe Suite proficiency
  • Strong copywriting skills
  • Data-driven mindset
  • Experience in construction industry (Highly Regarded)
  • Lead generation campaign experience
  • Basic video editing skills
Benefits
  • Work From Home
  • Full-Time
  • AU Hours
  • PH-Based Outsourced
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media strategycontent calendar developmentcampaign planningcopywritingA/B testingdata analysislead generationvideo editingconversion optimizationperformance tracking
Soft Skills
communicationcreativityaudience engagementbrand managementanalytical thinkingadaptabilitycollaborationproblem-solvingattention to detailprofessionalism