OUAI

Social Media Manager

• Conceptualise and create engaging and original short-form content for TikTok and Instagram that aligns with the brand's DNA, voice, and objectives
• Stay ahead of TikTok, social media, and internet trends, challenges, and cultural moments to implement relevant and timely content into the social strategy
• Collaborate closely with our social team to stay up-to-date on social editorial calendar and understand campaign goals and messaging, translating them into visual narratives
• Execute end-to-end video production, including shooting, arranging, making selects, editing or drafting editor briefs, and sound design/direction to deliver high quality content that drives awareness and engagement
• Shoot content in our office, on set, and on location on a weekly basis
• Partner with cross-functional team in order to execute content, e.g. Product Development on packaging BTS or Product Edu for application videos
• Experiment with different video styles, techniques, and formats to keep content fresh and appealing to diverse audiences
• Analyze content performance metrics, insights and adapt content strategies to drive engagement and growth

Social Media Content Creator