
Website Product Manager
osapiens
full-time
Posted on:
Location Type: Hybrid
Location: München • Germany
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Tech Stack
About the role
- Define the long-term website strategy aligned with pipeline and revenue objectives
- Treat the website as a product with a clear roadmap, backlog, and release cycles
- Partner with Product Marketing to ensure clear product education and solution storytelling
- Ensure the website supports enterprise buying journeys and product-led experiences
- Identify opportunities to improve discoverability, navigation, and buyer journeys
- Design and run conversion optimization experiments
- Improve visitor-to-lead and lead-to-pipeline conversion rates
- Create and optimize landing pages for campaigns, solutions, and product launches
- Develop frameworks for testing CTAs, messaging, layout, and content structure
- Own SEO strategy and execution
- Identify opportunities for organic growth across product, solution, and educational content
- Improve domain authority, organic traffic, and search visibility
- Manage external web development and design agencies
- Establish dashboards and reporting across key performance metrics
- Monitor visitor behavior, conversion funnels, and engagement metrics
Requirements
- 6–10+ years of experience managing B2B SaaS websites
- Proven track record of treating websites as growth and pipeline engines
- Strong background in conversion optimization and growth experimentation
- Deep understanding of SEO and organic traffic strategies
- Experience managing CMS platforms (Ibexa, WordPress, Craft, or similar)
- Strong analytical mindset with experience using GA4, HubSpot, and SEO tools
- Experience managing external agencies and technical partners
- Strong cross-functional collaboration with marketing, product, and sales teams
- Ability to balance strategic thinking with hands-on execution
Benefits
- Purpose-driven mission tackling complex sustainability challenges while working alongside global industry pioneers at a fast-growing unicorn company
- Room for creativity through collaborative teamwork and an open communication culture
- Flexibility and team bonding with hybrid work options
- Sustainable mobility options promoting eco-friendly commuting solutions
- Fun team events and outings with global teams
- Inspiring working environment in Munich
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
conversion optimizationSEOorganic traffic strategieslanding page optimizationA/B testingwebsite strategyB2B SaaS managementdata analysisgrowth experimentationperformance metrics
Soft Skills
strategic thinkingcross-functional collaborationanalytical mindsetcommunicationproblem-solvingleadershipproject managementcreativityadaptabilityexecution