osapiens

Website Product Manager

osapiens

full-time

Posted on:

Location Type: Hybrid

Location: Mannheim • Germany

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Tech Stack

WordPress

About the role

  • - Define the long-term website strategy aligned with pipeline and revenue objectives
  • - Treat the website as a product with a clear roadmap, backlog, and release cycles
  • - Partner with Product Marketing to ensure clear product education and solution storytelling
  • - Ensure the website supports enterprise buying journeys and product-led experiences
  • - Identify opportunities to improve discoverability, navigation, and buyer journeys
  • - Design and run conversion optimization experiments
  • - Improve visitor-to-lead and lead-to-pipeline conversion rates
  • - Create and optimize landing pages for campaigns, solutions, and product launches
  • - Develop frameworks for testing CTAs, messaging, layout, and content structure
  • - Own SEO strategy and execution
  • - Identify opportunities for organic growth across product, solution, and educational content
  • - Improve domain authority, organic traffic, and search visibility
  • - Manage technical SEO and site performance improvements
  • - Design clear and intuitive information architecture
  • - Optimize navigation and content hierarchy
  • - Ensure product pages clearly communicate capabilities, value, and differentiation
  • - Improve content discoverability and buyer education pathways
  • - Own the Ibexa CMS platform
  • - Manage external web development and design agencies
  • - Prioritize and manage technical development backlog
  • - Ensure strong performance across page speed, accessibility, and mobile experience
  • - Establish dashboards and reporting across key performance metrics
  • - Use GA4, HubSpot, and SEO tools to track and analyze website performance
  • - Monitor visitor behavior, conversion funnels, and engagement metrics
  • - Deliver insights and recommendations to marketing leadership
  • - Build a culture of continuous experimentation and learning

Requirements

  • - 6–10+ years experience managing B2B SaaS websites
  • - Proven experience treating websites as growth and pipeline engines
  • - Strong background in conversion optimization and growth experimentation
  • - Deep understanding of SEO and organic traffic strategies
  • - Experience managing CMS platforms (Ibexa, WordPress, Craft, or similar)
  • - Strong analytical mindset with experience using GA4, HubSpot, and SEO tools
  • - Experience managing external agencies and technical partners
  • - Strong cross-functional collaboration with marketing, product, and sales teams
  • - Ability to balance strategic thinking with hands-on execution
Benefits
  • - A purpose-driven mission tackling complex sustainability challenges while working alongside global industry pioneers at a **fast-growing unicorn company**
  • - Room for creativity through collaborative teamwork and an open communication culture
  • - Flexibility and team bonding with our hybrid work options
  • - Sustainable mobility options, promoting eco-friendly commuting solutions
  • - Fun team events and outings with our global teams
  • - An inspiring working environment in Mannheim
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEOconversion optimizationwebsite strategyinformation architecturelanding page optimizationA/B testingcontent structuretechnical SEOB2B SaaSgrowth experimentation
Soft Skills
analytical mindsetcross-functional collaborationstrategic thinkinghands-on executioncommunicationleadershipproblem-solvingproject managementcreativityadaptability