Orchestra

Website Analytics Specialist

Orchestra

full-time

Posted on:

Location Type: Hybrid

Location: Boston • District of Columbia • Massachusetts • United States

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Salary

💰 $70,000 - $80,000 per year

About the role

  • Manage analytics and tracking configurations: Maintain and support analytics implementations across client websites, ensuring high standards of data accuracy and consistency.
  • Support client reporting and dashboards: Build, maintain, and update dashboards and reports that clearly communicate performance trends and insights.
  • Assist with website and content audits: Provide reliable data inputs for website, content, and campaign audits.
  • Conduct audits and quality checks: Review existing analytics implementations to identify gaps, errors, or misconfigurations.
  • Implement tracking recommendations: Execute updates to tracking configurations in GA4 and GTM.
  • Perform ad-hoc analysis and internal support: Respond to data requests from internal teams.
  • Develop measurement plans: Assist in creating measurement plans that identify key site interactions and success metrics.

Requirements

  • 3-5+ years of hands-on experience with web analytics tools, with demonstrated expertise in Google Analytics (GA4)
  • 2+ years of experience using a tag management system such as Google Tag Manager.
  • Experience building dashboards and reports in Looker Studio (Google Data Studio).
  • Strong interest in understanding what data does — and does not — tell us about user behavior and marketing performance
  • Comfort explaining analytics concepts to non-technical teammates and collaborators, both written and verbal
  • Detail-oriented mindset with a strong sense of ownership over data quality and accuracy.
  • Curiosity, initiative, and a desire to grow technical and analytical skills over time.
Benefits
  • Opportunities for advancement
  • Diverse staff encouragement
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
web analyticsGoogle AnalyticsGA4Google Tag Managerdashboard buildingreportingdata analysismeasurement plansdata accuracydata quality
Soft Skills
detail-orientedcommunicationcuriosityinitiativeownershipanalytical skillscollaborationproblem-solvingadaptabilityinterpersonal skills