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Orbital

Revenue Operations Manager – Marketing

Orbital

Revenue Operations Manager at Orbital Copilot optimizing GTM systems and marketing operations. Leading strategies for pipeline generation and AI in RevOps.

Posted 5/18/2026full-timeLondon • New York • 🇺🇸 United StatesMid-LevelSeniorWebsite

Tech Stack

Tools & technologies
ApolloSQL

About the role

Key responsibilities & impact
  • Own and optimize the full GTM tech stack (HubSpot, Apollo, Jiminny, Clay, Nook, and others)
  • Design, build, and maintain HubSpot workflows, automation, and routing logic
  • Proactively resolve system issues, inefficiencies, and data gaps
  • Identify, select, and onboard new AI-powered GTM tools as the company scales
  • Deliver accurate, consistent reporting across pipeline, funnel, bookings, conversion, and GTM performance
  • Partner with stakeholders to define metrics, KPIs, and reporting requirements
  • Translate data into actionable insights for Sales, Marketing, and Leadership
  • Maintain HubSpot as a clean, reliable source of truth across GTM teams
  • Design scalable processes that grow with the business
  • Drive operational excellence across the revenue org
  • Make RevOps itself AI-native: rework data hygiene, reporting, and internal research workflows so the function operates at a higher leverage
  • Partner with Sales, Marketing, and CS leadership to make their teams more AI-fluent, not just more AI-equipped
  • Own lead routing rules, lead scoring, and the lead-to-account model in HubSpot
  • Define and maintain MQL criteria and the MQL → SQL handoff with Sales
  • Build and optimize lead enrichment, deduplication, and assignment workflows
  • Partner with Demand Gen on campaign setup, tracking, and measurement
  • Manage UTM standards, source tracking, and campaign attribution
  • Operationalize nurture programs, lifecycle emails, and event follow-up
  • Build and own funnel reporting end-to-end: traffic → lead → MQL → SQL → opportunity → closed-won
  • Deliver attribution analysis to inform marketing investment decisions
  • Partner with Marketing leadership to define KPIs and channel performance metrics
  • Redesign the day-to-day workflows that BDR’s/marketers run, embedding AI where it changes how the work gets done
  • Deploy and tune AI-powered enrichment, intent, and scoring tools so the top of funnel is sharper, not just bigger
  • Use AI to make MQL routing, deduplication, and lead-to-account matching faster and more accurate
  • Partner with Demand Gen and Content on AI-assisted campaign ops: targeting, personalization, nurture optimization
  • Evaluate AI for funnel analytics and attribution where it materially beats existing reporting

Requirements

What you’ll need
  • 5+ years of experience in Revenue Operations, Sales Operations, Marketing Operations, or Business Operations at a B2B SaaS company
  • Comfortable operating across Sales and Marketing, willing to learn the side you're less deep in

Benefits

Comp & perks
  • Competitive salary range
  • Equity options in a fast-growing startup
  • 25 days holiday plus bank holidays
  • Flexible working hours and location
  • Personal development budget and learning opportunities
  • Free lunch on Wednesdays and Deliveroo budget for late nights
  • Cycle-to-work scheme

ATS Keywords

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Hard Skills & Tools
HubSpotAI-powered toolsdata analysisreportinglead scoringlead routingMQL criteriacampaign trackingfunnel analyticsautomation
Soft Skills
problem-solvingcollaborationcommunicationoperational excellencedata-driven decision makingstakeholder managementadaptabilityprocess designinsight generationteam leadership