Ecom Creative Strategist
Orbit Talent Solutions
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $50,000 - $75,000 per year
Job Level
Mid-LevelSenior
About the role
- Build performance-driven creative strategies that align with our brand voice, customer journey, and business goals.
- Develop compelling ad angles, hooks, scripts, storyboards, and briefs across static, video, UGC, native, and whitelisted content.
- Use reviews, survey data, customer personas, and competitor research to inform high-impact storytelling.
- Analyze creative performance data (Meta Ads Manager, TikTok Ads, GA4, Triple Whale) to identify winning patterns and cut underperformers.
- Partner with media buyers to understand KPIs (ROAS, MER, CTR, CVR, CAC, thumbstop %, hook retention) and drive optimizations.
- Manage relationships with UGC creators, editors, and agency partners from brief to final asset delivery.
Requirements
- 3+ years in a performance creative or growth marketing role at a DTC brand or creative agency.
- Proven experience developing creative for Meta, TikTok, and/or YouTube ads — ideally in the health, wellness, or supplements space.
- Strong grasp of funnel psychology, customer decision-making, and visual storytelling.
- Comfortable analyzing ad performance data and translating it into clear creative direction.
- Excellent copywriting instincts; especially with hooks, headlines, UGC-style scripts, and ad copy.
- Experience managing multiple projects and cross-functional partners in a fast-paced, remote environment.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
creative strategyad developmentstorytellingdata analysiscopywritingfunnel psychologyvisual storytellingperformance marketingKPI optimizationproject management
Soft skills
communicationcollaborationrelationship managementadaptabilitycreativityanalytical thinkingattention to detailtime managementproblem-solvingleadership