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OptiNizers

Graphic Designer

OptiNizers

Brand and performance designer creating paid ads, social visuals, and marketing collateral from existing brand assets. Optimizing high-volume creative variations for clicks, conversions, and engagement across digital platforms.

Posted 8/5/2026contractRemote • 🇵🇭 PhilippinesSeniorLeadWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in graphic design and creative strategy, with a strong focus on performance marketing and conversion optimization. Proficient in producing high-quality, engaging ad creatives across various digital platforms while managing multiple projects efficiently.

Highest-signal resume keywords
Graphic Design ExperiencePerformance Marketing StrategyProficiency in Adobe Creative Suite3D or AI-Assisted Creative ToolsStrong Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Graphic DesignCreative Concept DevelopmentPerformance Creative DesignA/B TestingContent CreationAd Creative OptimizationDigital Marketing DesignBrand Asset TransformationStatic and Animated DesignCreative File Management
Soft Skills
Highly OrganizedDetail-OrientedReceptive to FeedbackIndependent WorkEffective Iteration
Tools & Technologies
FigmaAdobe Creative Suite3D Creative ToolsAI-Assisted Tools
Industry Keywords
Digital MarketingAd CreativesConversion-Focused DesignPerformance Marketing PrinciplesCreative Testing

About the role

Key responsibilities & impact
  • Transform existing brand assets into high-converting ad creatives and marketing content across multiple digital platforms
  • Design static and animated ad creatives for Meta, Google Display, TikTok, and LinkedIn
  • Adapt and repurpose existing brand assets into multiple creative variations
  • Create Instagram feed posts, stories, and promotional graphics
  • Develop original creative concepts from client-provided brand assets
  • Produce approximately 30 creative assets/designs per week while maintaining quality and brand consistency
  • Design performance-optimized creatives focused on CTR, conversions, and engagement
  • Produce multiple creative versions for A/B testing, including visuals, formats, hooks, and CTAs
  • Apply platform best practices such as safe zones, hierarchy, and thumb-stopping layouts
  • Iterate creatives with the marketing or ads team based on performance feedback
  • Create 3D or AI-assisted visuals and animations for ads and social content
  • Transform static assets into dynamic or motion-based creatives
  • Design brand-aligned guides, one-pagers, PDFs, and presentation decks
  • Organize and manage creative files for efficient reuse and scaling
  • Collaborate with the client and marketing team, execute creative direction, and implement feedback efficiently

Requirements

What you’ll need
  • Approximately 7+ years of professional graphic design or creative design experience
  • Ability to independently develop creative concepts from existing brand assets
  • Ability to manage approximately 30 content pieces/designs per week without compromising quality
  • Strong understanding of performance marketing and conversion-focused creative strategy
  • Proven experience in graphic design, performance creative, or digital marketing design
  • Proven portfolio demonstrating paid ad creatives and conversion-focused designs
  • Solid understanding of performance marketing principles and creative testing
  • Proficiency in Figma, Adobe Creative Suite, or equivalent
  • Experience with 3D or AI-assisted creative tools is a strong advantage
  • Highly organized and detail-oriented, with ability to manage multiple creative deliverables
  • Receptive to feedback and capable of fast, effective iterations
  • Strong communication skills and ability to work independently in a remote environment

Benefits

Comp & perks
  • Remote role with flexible hours
  • Async-friendly collaboration
  • Supportive, collaborative environment
  • Emphasis on experimentation, efficiency, creativity, and continuous optimization