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Social Media Manager
OptiNizersSocial Media Content Specialist creating engaging content for a Japanese skincare brand. Focused on visual storytelling through social media platforms like Instagram and TikTok.
About the role
Key responsibilities & impact- Create engaging content for Instagram, TikTok, and other social platforms
- Produce UGC-style content using an iPhone or similar mobile device
- Assist with graphic design and visual content aligned with the brand aesthetic
- Support short-form video creation, reels, and social media storytelling
- Stay updated on social media trends, viral formats, and platform updates
- Use AI tools to support content ideation, editing, captions, and creative workflows while maintaining authentic and natural-looking content
- Contribute creative ideas and execute content quickly in a fast-paced environment
- Create and support email campaigns using existing templates
- Keep content visually engaging while maintaining brand consistency
- Assist with promotional content and product-related campaigns
- Help maintain a clean, balanced, and authentic brand presence
- Support content updates and creative coordination with the global marketing team
- Collaborate with designers and marketing members across multiple countries
Requirements
What you’ll need- Strong interest in skincare, wellness, beauty, or lifestyle content
- Understanding of Instagram, TikTok, and current social media trends
- Comfortable using AI tools to enhance content creation and productivity while maintaining an authentic brand voice and aesthetic
- Strong eye for visual aesthetics and branding
- Comfortable creating content independently
- Excellent English communication skills
- Creative, adaptable, and proactive mindset
- Understanding of how to balance AI-assisted workflows with organic, human-centered social media content
- Experience in social media management or content creation
- Background in skincare, beauty, or wellness brands
- Experience with graphic design or content editing tools
- Comfortable creating voiceovers or appearing in video content
- Familiarity with UGC-style marketing content
Benefits
Comp & perks- Fully remote role
- Collaborative international team environment
- Fast-paced and creative work setting
- Opportunity to contribute ideas and grow within the brand
- Products may be provided for content creation and testing
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content creationgraphic designvideo editingsocial media managementemail campaignsUGC-style contentAI toolsshort-form video productionvisual content creationcontent editing
Soft Skills
creativityadaptabilityproactivitystrong communicationindependenceattention to detailcollaborationtrend awarenessvisual aestheticsbrand consistency