Senior B2B Content Writer
Iron Horse
WordPress
Job Level
JuniorMid-Level
Tech Stack
WordPress
About the role
- Develop and execute comprehensive SEO strategies, including technical SEO, content optimization, and keyword analysis, to improve organic visibility and rankings.
- Conduct regular website audits to identify optimization opportunities and implement on-page and off-page SEO tactics.
- Manage SEO projects from strategy to execution, collaborating with cross-functional teams (SEO specialists, paid search experts, designers, developers).
- Analyze website data and SEO performance metrics, providing actionable insights and reporting to internal teams and stakeholders.
- Stay current with SEO best practices, algorithm changes, and industry trends to continuously improve client strategies.
- Create content and develop email marketing campaigns to support SEO and revenue growth objectives.
- Focus on improving online visibility and driving revenue growth for B2B and industrial eCommerce clients.
Requirements
- 2-4 years of relevant SEO experience, preferably within a digital marketing agency.
- Strong knowledge of SEO tools such as SEMrush, Ahrefs, Screaming Frog.
- Experience with eCommerce platforms like Shopify, BigCommerce, and WordPress.
- Proficient in Google Analytics and other web analytics platforms, with ability to interpret data and drive actionable insights.
- Excellent communication skills with the ability to clearly present findings and recommendations to clients and internal stakeholders.
- Strong project management skills, with the ability to handle multiple projects in a fast-paced environment.
- Experience managing marketing strategies for multiple clients.
- Ability to create content and develop email marketing campaigns.
- Experience reporting outcomes to stakeholders and working within cross-functional teams.
