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Marketing and Business Support Specialist
OpsFiMarketing & Business Support Specialist supporting marketing initiatives and business operations for a dynamic firm. Engaging in digital marketing, community management, and operational workflows.
About the role
Key responsibilities & impact- In this role, you will provide comprehensive support across a variety of marketing initiatives and daily operational workflows.
- Proven experience managing social media accounts (LinkedIn, X/Twitter), drafting newsletters, and creating clean, professional marketing collateral.
- Executing and monitoring digital marketing campaigns across social media, email channels, and content platforms to drive brand awareness and engagement.
- Drafting engaging copy for newsletters, social media posts, and marketing collateral, ensuring all materials align with our brand voice.
- Experience using CRMs (such as Salesforce or HubSpot) to manage lead tracking, update customer data and assist with client communication workflows.
- Providing expert oversight for daily administrative tasks, including calendar management, meeting coordination, CRM updates, and data management.
- Tracking, analyzing, and reporting on marketing campaign performance metrics to help optimize future outreach strategies.
- Monitoring digital communities, engaging with our audience online, and ensuring all customer-facing touchpoints maintain a premium standard.
- Delivering insightful, tailored support to address unique, fast-moving operational challenges as the business scales.
Requirements
What you’ll need- Degree or Diploma in Marketing, Communications, Business Administration, or equivalent practical experience.
- 1 years of experience in a digital marketing, virtual assistant, or business support role.
- Strong, proactive candidates who have managed diverse administrative and promotional tasks in fast-paced environments will also be considered.
- A proven background in managing digital platforms (social media managers, email marketing tools, CRMs) combined with a deep, foundational understanding of organizational efficiency and customer service principles.
Benefits
Comp & perks- competitive package with the opportunity to progress their career in a fast-paced, growing and dynamic firm
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Digital MarketingSocial Media ManagementEmail MarketingContent CreationCopywritingLead TrackingData ManagementCampaign Performance AnalysisOrganizational EfficiencyCustomer Service Principles
Soft Skills
Proactive Problem SolvingEffective CommunicationAdaptabilityCollaborationAttention to Detail