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Senior Director – Product Marketing
OPEXUSSenior Director/VP of Product Marketing leading go-to-market strategy for AI-driven enterprise solutions at Casepoint. Collaborating with global teams to enhance legal and compliance workflows.
Posted 5/22/2026full-timeRemote • Arizona, California, Colorado, Connecticut, Florida, Illinois, Kansas, Kentucky, Maryland, Massachusetts, Minnesota, Missouri, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Texas, Virginia, Washington, Wisconsin, Wyoming • 🇺🇸 United StatesSenior💰 $220,000 - $265,000 per yearWebsite
Tech Stack
Tools & technologiesCyber SecurityGo
About the role
Key responsibilities & impact- Go-to-Market Strategy: Lead go-to-market planning and execution for new product launches, platform enhancements, AI capabilities, and strategic initiatives
- Develop differentiated positioning, messaging frameworks, and value propositions across government and enterprise audiences
- Partner with Product Management to influence roadmap prioritization through market insights and customer feedback
- Lead packaging, competitive differentiation, pricing support, and market segmentation strategies
- Messaging & Content Leadership: Own corporate and portfolio messaging architecture across eDiscovery, FOIA, data governance, compliance, and AI
- Develop executive-level narratives around AI governance, secure innovation, digital transformation, and unified legal workflows
- Create high-impact sales enablement materials including pitch decks, battlecards, whitepapers, case studies, analyst briefings, webinars, and executive presentations
- Ensure consistent messaging across campaigns, events, PR, analyst relations, and demand generation
- Sales Enablement & Revenue Partnership: Partner closely with Sales leadership to improve pipeline generation, win rates, and competitive positioning
- Build and maintain sales enablement programs that equip teams to articulate Casepoint’s value effectively
- Support strategic deals, executive presentations, customer workshops, and RFP/RFI responses
- Market & Analyst Intelligence: Lead competitive intelligence and market analysis initiatives across LegalTech, GovTech, and AI markets
- Build and manage relationships with industry analysts, influencers, and strategic partners
- Monitor industry trends, customer needs, procurement shifts, and emerging AI governance requirements
- Leadership & Cross-Functional Collaboration: Lead global intelligence team of product marketing managers and market intelligence analysts
- Collaborate cross-functionally with Sales (including Sales Engineering and Proposals), Product, Engineering, Customer Success, and Executive Leadership
- Mentor and scale product marketing capabilities as the organization grows
- Help shape corporate thought leadership and executive visibility in the market
Requirements
What you’ll need- 10+ years of product marketing experience in B2B SaaS or enterprise technology including managing global teams
- Deep experience in LegalTech, GovTech, eDiscovery, compliance, cybersecurity, data governance, or AI platforms
- Proven success leading enterprise SaaS go-to-market initiatives and positioning complex platforms
- Strong executive communication and storytelling skills
- Experience supporting federal/government technology environments or highly regulated industries is highly desirable
- Demonstrated ability to translate technical capabilities into business value
- Experience working with sales organizations and executive leadership teams in high-growth environments
- Bachelor’s degree required; MBA preferred
Benefits
Comp & perks- Opportunity to shape the future of AI-enabled legal and compliance technology
- Mission-critical work supporting government agencies and leading enterprises
- High-growth environment with significant market momentum
- Collaborative leadership team focused on innovation, security, and customer impact
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product marketinggo-to-market strategymarket analysiscompetitive intelligencesales enablementexecutive communicationstorytellingpricing supportdata governanceAI capabilities
Soft Skills
leadershipcross-functional collaborationmentoringcommunicationstrategic thinkingrelationship buildinginfluencingstorytellingproblem-solvingadaptability
Certifications
Bachelor's degreeMBA