Employer Brand Manager

OpenLoop

Employer Brand Manager building OpenLoop’s recruitment marketing and employer brand. Creating candidate campaigns and content for a telehealth company powering care delivery at scale.

Posted 8/6/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in recruitment marketing and employer branding, with a strong focus on developing candidate-facing content and executing effective campaigns. Proficient in analyzing data to improve conversion rates and enhance the candidate experience.

Highest-signal resume keywords

Recruitment MarketingEmployer BrandingContent MarketingData AnalysisStakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign DevelopmentContent CreationFunnel ReportingProcess BuildingStorytelling

Soft Skills

Strong WritingEditing SkillsCross-Functional Collaboration

Certifications & Qualifications

Bachelor’s Degree in MarketingBachelor’s Degree in Communications

Industry Keywords

Employee Value PropositionTalent BrandHealthcare RecruitingHealthtech RecruitingStartup Experience

About the role

Key responsibilities & impact

Plan, launch, and track candidate-facing recruiting campaigns against pipeline and conversion goals.
Create candidate-facing content, including blogs, outreach assets, and pitch materials, reflecting OpenLoop’s voice.
Own funnel and conversion reporting and improve candidate drop-off points.
Support recruiting events from planning through post-event follow-up.
Partner with recruiters and hiring managers on candidate messaging during pitch and close stages.
Begin scoping OpenLoop’s employee value proposition as foundational work stabilizes.
Perform other duties as assigned.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, or a related field — or equivalent experience.
5+ years of experience in recruitment marketing, employer brand, talent brand, content marketing, or a related field.
Experience developing and executing candidate-facing campaigns.
Strong writing, editing, and storytelling skills.
Comfort analyzing campaign and candidate-funnel data.
Demonstrated ability to build programs or processes in an ambiguous, resource-light environment.
Strong cross-functional stakeholder management skills.
Comfortable building programs and processes where none existed before.
Able to create candidate-facing content.
Able to work directly with recruiters, hiring managers, and executives.
Preferred: experience contributing to or leading EVP development; startup or high-growth experience; healthcare or healthtech recruiting experience; experience with external vendors and event partners; paid recruitment media or careers-site optimization; building an employer-brand or recruitment-marketing function from scratch.

Benefits

Comp & perks

Medical, Dental, and Vision plans
Flexible Spending/Health Savings Accounts
Flexible PTO
401(k) + Company Match
Life Insurance
Pet insurance