Growth, Performance Marketing, Growth Optimization
OpenAI
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $239,000 - $265,000 per year
About the role
- Designing and executing global paid acquisition campaigns across multiple channels (search, social, influencer, programmatic, emerging formats) to drive high-quality user growth.
- Leading growth experiments and A/B testing - defining hypotheses, setting up measurement frameworks, enhancing conversions, and translating insights into scalable playbooks.
- Partnering with engineering and data science to build, test, and refine growth tooling, creative ops automation, and optimization algorithms.
- Managing full-funnel performance metrics, from reach/engagement to LTV/CAC, and identifying new opportunities for efficiency and scale.
- Developing AI-native workflows that transform how we scale, reach, personalize bringing users from out-of-product experiences to in-product entry points and LTV-optimized user journeys.
- Build AI-first creative systems, collaborating with design to rapidly prototype and test high-performing assets.
- Expanding growth channels and market coverage, with attention to localization and regional performance nuances.
- Driving influencer and creator partnerships as part of the paid and organic growth mix.
- Collaborating with product teams to improve in-product conversion and onboarding flows.
- Developing and refining our attribution models, marketing tech stack, and automation processes to ensure we’re always optimizing for maximum impact.
Requirements
- 8+ years of experience in growth marketing, performance marketing, or growth product management, ideally in high-growth tech.
- Proven ability to launch, scale, and optimize paid channels at significant budgets.
- Strong analytical skills and proficiency with measurement tools (Google Analytics, internal BI tools, experimentation platforms).
- Experience with AI-driven marketing tools, creative ops engineering, and workflow automation.
- Familiarity with engineering concepts and ability to work with technical teams to ship growth and martech infrastructure.
- A test-and-learn mindset and comfort with fast-paced, ambiguous environments.
- Excellent cross-functional communication skills and stakeholder management experience.
Benefits
- Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
- Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
- 401(k) retirement plan with employer match
- Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
- Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees
- 13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time (1 hour per 30 hours worked, or more, as required by applicable state or local law)
- Mental health and wellness support
- Employer-paid basic life and disability coverage
- Annual learning and development stipend to fuel your professional growth
- Daily meals in our offices, and meal delivery credits as eligible
- Relocation support for eligible employees
- Additional taxable fringe benefits, such as charitable donation matching and wellness stipends, may also be provided.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
growth marketingperformance marketingA/B testingmeasurement frameworksattribution modelsworkflow automationcreative ops engineeringpaid acquisition campaignsuser journey optimizationlocalization
Soft Skills
analytical skillscross-functional communicationstakeholder managementtest-and-learn mindsetadaptabilitycollaborationleadershipproblem-solvingcreativitystrategic thinking