Business Communications Lead, APAC
OpenAI
full-time
Posted on:
Location Type: Hybrid
Location: Singapore • Singapore
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Job Level
About the role
- Set and execute the APAC B2B communications strategy, aligned with regional GTM priorities and global narratives
- Partner closely with go-to-market leaders, XFN partners and local comms leads to support growth, deal momentum, and strategic accounts
- Develop clear, credible umbrella and vertical-specific narratives and strategies around AI adoption, business transformation, productivity, and trust - and advertising.
- Lead earned strategy for B2B audiences, including business, trade, and vertical press, as well as relevant business influencers
- Tell customer and partner stories that demonstrate real-world impact across priority APAC markets.
- Shape and deliver executive thought leadership programmes, including defining narratives, securing speaking opportunities, media engagement, roundtables, and proprietary events
- Partner cross-functionally to align campaigns, content, and events with communications goals and sales priorities
- Play a key role in defining owned and operated enterprise moments across APAC, including major industry events, executive dinners, and regional forums
- Act as the regional bridge between global teams and local comms leaders, localising global launches and feeding APAC insight back into central strategy
Requirements
- 12+ years’ experience in b2b or technology communications
- Strong understanding of enterprise sales motions and how communications influences pipeline, trust, and adoption
- Deep earned media experience with strong relationships across business, corporate, and technology media
- Proven experience partnering closely with sales, marketing, legal, policy, and product teams
- Experience operating at exec level and advising leaders in high-stakes, ambiguous environments
- Ability to flex confidently across corporate, product, GTM, and policy topics with sound judgement
- Experience working in international or regional roles within global companies and complex operating environments
- Excellent writing and editing skills, with the ability to translate complex technology into clear business value
- Comfortable working at pace on high-profile issues under tight deadlines
- Experience managing agency partners and building small, effective teams
- Bonus: familiarity with AI, enterprise software, or emerging technologies
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
B2B communicationsearned mediawritingeditingnarrative developmentmedia engagementexecutive thought leadershipcampaign alignmentbusiness transformationAI adoption
Soft Skills
strategic thinkingcross-functional collaborationrelationship buildingjudgmentadaptabilitycommunicationteam managementproblem-solvinginfluencingexecutive advising