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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product commercialisation, including the development of value propositions, pricing models, and go-to-market strategies. Proven ability to lead cross-functional teams and drive revenue generation through innovative product solutions.
Highest-signal resume keywords
Product CommercialisationValue Proposition DevelopmentGo-To-Market StrategyStakeholder ManagementMarket Insight Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product ManagementBusiness DevelopmentCommercial StrategyFinancial AnalysisDigital Product DevelopmentSubscription-Based ProductsAI-Enabled ProductsIntellectual Property ScalingProposition WritingPresentation Skills
Soft Skills
CommunicationStorytellingAnalytical SkillsProblem-SolvingInfluencing
Tools & Technologies
Sales and Marketing ToolsDigital AssetsClient Engagement Platforms
Industry Keywords
Emerging Learning TechnologiesConsultancyProfessional ServicesLeadership Development
About the role
Key responsibilities & impact- Own the full product commercialisation journey from market insight and proposition development through product launch, adoption and commercial performance
- Identify, develop, position and scale products that create client value and sustainable revenue
- Transform intellectual property, tools, methodologies, delivery assets and client solutions into compelling commercial propositions
- Create value propositions, messaging, positioning, pricing models and go-to-market strategies
- Partner with subject matter experts to convert knowledge and successful client solutions into repeatable commercial offerings
- Identify opportunities to package bespoke client engagements into scalable products
- Lead internal project teams to develop and build solutions
- Build and lead external team members to support technical product development
- Lead market intelligence activity covering emerging trends, client challenges, competitor activity and growth opportunities
- Gather client, prospect and market insight to inform product development and commercial decisions
- Partner with the Creative Team to identify portfolio and market gaps and create differentiated products, tools and solutions
- Evaluate commercial performance and relevance of existing products and recommend improvements
- Convert bespoke solutions into repeatable, market-ready products
- Lead self-service and digital-first product development
- Build product roadmaps balancing innovation, client demand, investment and commercial return
- Create scalable product models that protect quality and client impact while reducing bespoke delivery dependency
- Develop and execute product launch plans, campaigns and commercialisation strategies
- Create sales and marketing tools including proposition guides, playbooks, launch packs, case studies, pitch decks, product guides and digital assets
- Work with Creative, Marketing and Client Engagement teams to build pipeline, increase adoption and maximise commercial return
- Collaborate across teams and act as the central coordination point for product commercialisation
- Build relationships with clients, partners and stakeholders to understand needs, test ideas and gather feedback
- Own commercial performance measures and monitor product adoption, client engagement, revenue generation and profitability
- Use performance insight to improve propositions, routes to market and commercial performance
- Identify growth opportunities and new revenue streams
- Report findings and recommendations to senior leadership
- Report to the CEO
Requirements
What you’ll need- Significant experience in product commercialisation, product management, business development or commercial roles
- Proven track record of taking products, services or propositions to market
- Strong commercial and financial skills
- Experience developing compelling value propositions, pricing approaches and go-to-market strategies
- Ability to identify and convert market opportunities into revenue-generating solutions
- Excellent communication, proposition writing, presentation and storytelling skills
- Strong stakeholder management, influencing, analytical and problem-solving skills
- Experience in leadership development, learning, consultancy, coaching or professional services is desirable
- Experience creating digital, self-service or subscription-based products is desirable
- Knowledge of AI-enabled products and emerging learning technologies is desirable
- Experience scaling intellectual property into commercially successful products is desirable
- Must be eligible to live and work in the UK
Benefits
Comp & perks- Occasional UK and international travel as required
- Opportunity to shape the future of OnTrack’s product portfolio and support sustainable business growth
- Diversity and inclusive workplace commitment
