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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing business cases, market rationales, and strategic recommendations while leading cross-functional teams to assess market opportunities and service enhancements. Strong ability to communicate effectively with executive stakeholders and translate complex inputs into actionable strategies.
Highest-signal resume keywords
Business Case DevelopmentEcommerce Logistics ExperienceGTM LeadershipExecutive Communication SkillsMarket Opportunity Assessment
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Service DevelopmentCommercial StrategyProduct MarketingBusiness DevelopmentMarket Rationale Development
Soft Skills
Strong JudgmentPrioritizationDecision-MakingCollaboration
Certifications & Qualifications
Bachelor’s Degree
Industry Keywords
EcommerceParcel DeliveryLast Mile LogisticsTransportationMarket-Facing Roles
About the role
Key responsibilities & impact- Lead identification, evaluation, and commercialization of market opportunities and service enhancements across OnTrac’s portfolio
- Work directly with customers, prospective customers, strategic partners, and internal stakeholders to assess needs, test market appetite, evaluate commercial implications, and recommend development or change priorities
- Translate inputs into business cases, roadmap recommendations, positioning direction, executive reporting, and cross-functional guidance
- Assess customer and market appetite for new capabilities, service changes, commercial programs, and experience improvements
- Define target segments, expected business impact, and whether opportunities should be prioritized, deferred, reshaped, or declined
- Develop business cases covering market rationale, demand signals, commercial implications, internal requirements, launch complexity, strategic fit, and risks
- Shape go-to-market direction, positioning, competitive framing, audience focus, value narratives, and launch considerations
- Partner with the Senior GTM Program Manager on structured execution plans, launch discipline, and progress visibility
- Lead cross-functional alignment and prepare executive-ready recommendations and reporting on progress, issues, dependencies, launch risk, and escalation needs
Requirements
What you’ll need- Bachelor’s degree or equivalent experience
- 8–12 years of experience in ecommerce logistics, parcel, last mile, transportation, or related market-facing roles
- Experience in service development, commercial strategy, product marketing, business development, or GTM leadership
- Demonstrated experience working across Commercial, Operations, IT, Pricing/Finance, and customer-facing teams to evaluate or launch complex offerings, service changes, or strategic programs
- Strong experience developing business cases, market rationales, positioning, and executive recommendations
- Ability to work directly with large customers, strategic partners, and senior external stakeholders to assess needs and inform roadmap direction
- Experience in U.S. ecommerce parcel delivery, last-mile logistics, or related services/technologies preferred
- Ability to travel occasionally as needed (<20%)
- Excellent executive communication skills, including presentations, decision memos, issue summaries, and progress reporting
- Strong judgment in prioritization, opportunity assessment, positioning, and balancing customer demand against internal feasibility
- Ability to translate fragmented, ambiguous, or conflicting inputs into clear recommendations, priorities, sequencing, dependencies, and expected business value
Benefits
Comp & perks- Medical, Dental, and Vision insurance
- HSA and FSA options
- Life and Disability coverage (basic and voluntary)
- Voluntary Accident, Critical Illness, Identity & Fraud Protection, Auto & Home, and Pet Insurance
- Competitive benefits and 401(k) with company match
- Referral Bonus Program - Up to $500 per referral!
- Paid Time Off including Holiday pay
- Employee Assistance Program
- Safe and clean work environment
