OnlyExperts

Performance Marketing

• Own end-to-end delivery of multi-channel marketing campaigns (email, paid media, social, print, and radio)
• Build and maintain a structured campaign calendar across 12 brands
• Plan and execute campaigns 6–8 weeks in advance, ensuring readiness before launch
• Coordinate 8–10 emails per brand in advance, along with:
• 6–10 radio ads
• 3–5 social media posts per week per brand
• Partner with the VP of Marketing to define campaign strategies, messaging frameworks, timelines, and channel mix
• Develop and refine campaign messaging, positioning, and storytelling
• Craft high-quality email copy, advertising scripts, and promotional content
• Prepare messaging and campaign assets for internal approval prior to go-live
• Continuously optimize messaging based on performance data and audience response
• Build and deploy campaigns within CRM and marketing platforms, including:
• ServiceTitan
• Salesforce
• HubSpot
• Structure emails, modify templates, and ensure proper formatting and segmentation
• Insert graphics, copy, and assets into CRM systems to create high-performing campaigns
• Ensure campaigns are optimized to maximize open rates, click-through rates, and engagement
• Work closely with designers to develop visually compelling campaign assets using tools like Canva and internal templates
• Provide clear creative direction and ensure alignment between messaging and design
• Collaborate across marketing, operations, and leadership teams to ensure campaign consistency
• Track and analyze campaign performance, including:
• Email delivery and engagement metrics
• Click-through and conversion rates
• Channel performance across paid, social, and radio
• Continuously test, iterate, and pivot messaging and campaigns based on insights
• Ensure campaigns evolve toward stronger performance and scalability over time
• Act as the central coordinator for all campaign-related activities
• Maintain tight timelines and ensure all deliverables meet deadlines
• Manage communication via Slack and email, with regular weekly calls and updates
• Bring structure, clarity, and accountability to campaign execution across teams.

Senior Marketing Campaign Manager

Customer Support

• Design, implement, and operate a best-in-class warranty program from the ground up.
• Own the full post-occupancy customer experience from handover through warranty expiration.
• Build ticketing infrastructure, establish service workflows, and advocate for homeowners.
• Ensure warranty claims are validated and closed satisfactorily.
• Evaluate, select, and implement a warranty case management platform.
• Design and maintain all warranty workflows: intake, triage, assignment, scheduling, resolution, and closure.
• Establish SLAs consistent with CA SB-800 and ensure they are met.
• Serve as primary point of contact for homeowners during warranty period.
• Coordinate repairs using internal service crews or approved subcontractors.
• Manage OEM component warranty claims on behalf of customers.
• Track and report on warranty trends, claim volumes, resolution times, and costs.
• Develop customer-facing documentation: warranty coverage summaries, claim submission guides, and maintenance references.
• Identify recurring quality defect patterns and escalate findings.
• Participate in root cause analysis processes for high-severity issues.
• Conduct periodic site inspections to verify construction quality against specifications.

Senior Marketing Campaign Manager

Warranty and Customer Care Manager