Online Marketing United

Performance Marketing Specialist, 100% Remote

Online Marketing United

full-time

Posted on:

Location Type: Remote

Location: Germany

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Tech Stack

WordPress

About the role

  • You develop, manage and optimize performance marketing campaigns — with a focus on Google Ads and Meta Ads.
  • You think beyond campaigns: audiences, funnels, user journeys, conversion optimization and clear recommendations for our clients.
  • You proactively manage clients, develop smart solutions and keep their goals in view — transparent, thoughtful and responsible.
  • You work closely with our web and content teams to develop strong landing pages and efficient conversion flows.
  • Together with our tech team you set up clean tracking configurations (GA4, GTM, pixel, events, custom conversions).
  • You contribute your own ideas, test new approaches and help further develop our internal standards.

Requirements

  • At least 3 years of experience in performance marketing — ideally in an agency environment.
  • Deep understanding of campaign logic, performance KPIs and data-driven decision making.
  • Confident use of Google Ads, Meta Ads Manager, Google Analytics 4 and Google Tag Manager.
  • Structured, independent working style and eagerness to manage projects end-to-end.
  • Enjoy responsibility, openness to feedback and the ability to quickly get up to speed on new topics.
  • Nice to have: experience with Tripadvisor Ads
  • Know-how in conversion optimization and landing page structures
  • Experience with Microsoft Teams and awork
  • Basic knowledge of WordPress or Canva is welcome but not required
  • Experience in the hotel or tourism sector is a plus — but by no means required.
Benefits
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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingconversion optimizationcampaign logicdata-driven decision makinglanding page structures
Soft Skills
independent working styleproject managementresponsibilityopenness to feedback