Online Marketing United

Performance Marketing Specialist

Online Marketing United

full-time

Posted on:

Location Type: Remote

Location: Germany

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Tech Stack

WordPress

About the role

  • You develop, manage and optimize performance marketing campaigns—primarily Google Ads and Meta Ads.
  • You think beyond individual campaigns: audience targeting, funnel strategy, user journeys, conversion optimization and clear recommendations for our clients.
  • You proactively manage client accounts, create smart solutions and keep their goals in focus—transparent, thoughtful and responsible.
  • You work closely with our web and content teams to build strong landing pages and efficient conversion paths.
  • Together with our tech team, you set up clean tracking configurations (GA4, GTM, Pixel, events, custom conversions).
  • You contribute your own ideas, test new approaches and help evolve our internal standards.

Requirements

  • At least 3 years of experience in performance marketing—ideally in an agency environment.
  • Deep understanding of campaign logic, performance metrics and data-driven decision making.
  • Confident use of Google Ads, Meta Ads Manager, Google Analytics 4 and Google Tag Manager.
  • Structured, independent working style and enthusiasm for managing projects end-to-end.
  • Enjoyment of responsibility, openness to feedback and the ability to quickly learn new topics.
  • Nice to have: experience with Tripadvisor Ads.
  • Knowledge of conversion optimization and landing page structures.
  • Experience with Microsoft Teams and awork.
  • Basic familiarity with WordPress or Canva is welcome but not required.
  • Experience in the hotel or tourism sector is an advantage but by no means required.
Benefits
  • 100% remote & flexibility: Work from anywhere—with clear structure and a genuine culture of trust.
  • Full project ownership: You manage campaigns and clients holistically—not just isolated tasks.
  • A supportive team: Interdisciplinary, appreciative, solution-oriented—without egos.
  • Fair compensation + bonuses: Transparent structures and realistic expectations.
  • Personal growth: Annual learning budget, regular development reviews and open space for your ambitions.
  • Room to shape things: Your ideas matter. We’re building an agency that grows healthily—with people who want to contribute.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingcampaign logicconversion optimizationaudience targetingdata-driven decision makinglanding page structures
Soft Skills
independent working styleproject managementresponsibilityopenness to feedbackquick learning