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Performance Marketing Specialist
Online Education Services (OES)Performance Marketing Specialist at OES driving high-quality leads through performance marketing campaigns. Collaborating with teams to optimise performance and achieve student acquisition targets.
About the role
Key responsibilities & impact- Support the execution and optimisation of paid media campaigns across search, social and display
- Ensure campaigns are aligned to strategy, audience, and brand guidelines
- Monitor budgets, identify opportunities, and drive channel performance
- Analyse campaign performance across key metrics (CPC, CTR, CPL, CPA)
- Provide data-led recommendations to improve efficiency and outcomes
- Continuously test and refine targeting, messaging, and creative
- Deliver actionable insights and reporting to internal stakeholders
- Partner with Marketing Managers to align campaign activity with broader strategies
- Champion a test-and-learn approach across channels and campaigns
- Identify new opportunities to reach and convert target audiences
Requirements
What you’ll need- 3+ years’ experience in performance marketing (agency or in-house)
- Must have proven hands-on experience with platforms such as Google Ads, SA360, Meta, Microsoft Ads and GA4
- Strong analytical capability with a focus on ROI and campaign effectiveness
- Experience with A/B testing, creative optimisation, and campaign planning
- A proactive, curious mindset with a passion for continuous learning
- Strong stakeholder management and communication skills
Benefits
Comp & perks- Flexible, hybrid work for genuine career-life fit (2-3 days in our Cremorne Office)
- Professional development and mentoring
- OES Culture Club and events calendar
- Health and wellbeing activities
- Annual flu vaccinations
- Paid parental leave
- Purchased leave
- Study assistance and leave for eligible employees
- Mental health support resources and Employee assistance program (EAP)
- Income protection insurance
- Access to corporate health insurance rates
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
performance marketingA/B testingcampaign planninganalytical capabilityCPCCTRCPLCPAcreative optimisationdata-led recommendations
Soft Skills
proactive mindsetcurious mindsetstrong stakeholder managementcommunication skills