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Product Marketing Manager, B2C Mobile Subscription SaaS
OnHiresProduct Marketing Manager optimizing monetization funnels for a B2C mobile subscription SaaS company. Leading revenue growth and A/B testing in a high-performance environment.
About the role
Key responsibilities & impact- Optimize onboarding funnels, quizzes, paywalls, and subscription flows
- Increase ARPU/RPU and improve monetization performance
- Launch and analyze A/B tests and experimentation initiatives
- Improve conversion, retention, and subscription metrics
- Collaborate with creatives, product, analytics, and founders
- Develop and test pricing, offers, and monetization hypotheses
- Analyze funnel performance and identify revenue growth opportunities
- Work closely with acquisition and billing teams to improve overall unit economics
Requirements
What you’ll need- 5+ years of relevant experience
- Strong hands-on experience with:
- Mobile apps and subscription monetization
- Quiz-based funnels and paywalls
- Onboarding optimization
- A/B testing and experimentation
- ARPU / LTV / conversion optimization
- Data-driven product growth
- Active daily use of AI tools and agents — this is a hard requirement, not a nice-to-have
- Full-time commitment, no side projects
Benefits
Comp & perks- Competitive compensation discussed individually + strong performance-based bonus structure
- Paid test task as part of the hiring process — we respect your time
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
A/B testingonboarding optimizationsubscription monetizationconversion optimizationdata-driven product growthquiz-based funnelspaywallsARPULTV
Soft Skills
collaborationanalysiscreativity