Digital Engagement Manager
OneTrust
full-time
Posted on:
Location Type: Hybrid
Location: Raritan • New Jersey, Ohio • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- shape and execute digital presence across multiple channels
- ensure that all digital initiatives are seamlessly integrated into our Integrated Customer Experience Plans and omnichannel approach
- collaborate with cross-functional teams to drive brand awareness, engage healthcare professionals, and support product adoption using innovative digital strategies
- deliver impactful campaigns that educate, inform, and inspire stakeholders
- develop, manage and optimize digital campaigns in collaboration with media SMEs
- increase brand visibility, generate leads and drive engagement among healthcare professionals and key decision-makers
- create, curate, and publish compelling content tailored to the needs of key stakeholders (clinicians, economic customers, and patients)
- monitor, analyze, and report on creative performance
- provide actionable insights to improve content effectiveness
- collaborate with marketing strategy to align digital efforts with overall business objectives
- drive execution of Key Opinion Leader (KOL) and industry influencer programs
- stay current with digital marketing trends, compliance standards, and best practices
Requirements
- A minimum of a bachelor’s degree required; Advanced degree preferred
- Minimum of 5 years of experience in business experience (marketing, communications, public relations, business development, etc.) required
- 2 years digital marketing experience with proven track record of success required
- Healthcare marketing experience preferred
- Strong interpersonal, communication, and presentation skills
- Ability to work independently, with a proactive and results-oriented approach
- Ability to collaborate and lead teams in a complex, evolving environment and within a matrixed organization
Benefits
- medical, dental, vision, life insurance
- short- and long-term disability
- business accident insurance
- group legal insurance
- Company’s consolidated retirement plan (pension)
- savings plan (401(k))
- long-term incentive program
- Vacation – up to 120 hours per calendar year
- Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington – up to 56 hours per calendar year
- Holiday pay, including Floating Holidays – up to 13 days per calendar year
- Work, Personal and Family Time - up to 40 hours per calendar year
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketingcampaign managementcontent creationdata analysislead generationbrand awarenessstakeholder engagementdigital strategyperformance monitoringomnichannel marketing
Soft skills
interpersonal skillscommunication skillspresentation skillsproactive approachresults-orientedcollaborationleadershipadaptabilityteamworkproblem-solving