Social Media Manager

• Develop the activity and content calendar for social media.
• Champion social media and ensure effective use within the wider marketing strategy.
• Ideate and coordinate creation of social media content in line with campaign priorities.
• Maintain knowledge of new and emerging technologies and approaches to social media and review plans as a result of the changes and trends in the social sphere
• Protect the brand image by monitoring conversations across social media channels and implementing appropriate responses and proactive initiatives
• Ensure that all always-on content across all social media channels are published on time.
• Manage posting calendars and ensure timely content delivery across platforms.
• Compile social media analytics reports to track performance and provide actionable insights for growth.
• Develop, create and edit high-quality, engaging content for Oner Active’s social media platforms, including Instagram, TikTok, Facebook, YouTube, LinkedIn and Pinterest
• Be a champion of visual content creation for social media channels including but not limited to dynamic video (reels, infeed and IGTV content, TikTok) written and graphic content
• Produce original content such as ‘behind the scenes’ assets, reels and other social-first deliverables
• Ideate and create in-house TikToks that are fresh, engaging and trend-led
• Create reactive social content in relation to key events, social media trends, relevant celebrities and influencers that will resonate with our audience
• Actively champion new ideas and initiatives and engage with relevant stakeholders across the organisation to deliver these in an impactful manner
• Work closely with the campaign team to create briefs for the in-house creative team in relation to the generation of social-led assets from existing imagery alongside Social Media Coordinator
• Liaise with other departments to source relevant assets for use on social channels
• Create creative briefs for our partnership team to produce authentic and impactful content

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