OneMain Financial

Campaign Operations Manager, Direct Marketing

OneMain Financial

full-time

Posted on:

Origin:  • 🇺🇸 United States • New York, North Carolina

Visit company website
AI Apply
Manual Apply

Salary

💰 $125,000 - $180,000 per year

Job Level

Mid-LevelSenior

Tech Stack

PythonSQL

About the role

  • Manage a technically oriented team focused on the execution of email and direct marketing campaigns
  • Work with partners to intake segmentation and targeting business requirements and develop executable solutions
  • Manage a team of 2-3 analysts supporting email marketing solicitation and/or market research channel campaigns
  • Build and maintain email, direct mail and calling campaigns within campaign selection tools, SQL and Unica
  • Identify opportunities for continuous improvement and automation within campaigns and related data processes
  • Maintain supporting criteria, selection, and audit documentation
  • Manage collaborations with internal stakeholders, content providers, and 3rd party vendors
  • Analyze, audit, and review campaign setups and documents for peers

Requirements

  • 3+ years as a campaign manager, marketing manager or a similar role
  • Proven experience in campaign management and marketing with a track record of successfully executing marketing campaigns
  • Experience working with Adobe Campaign, SQL, Python
  • Efficient project management skills, with the ability to manage multiple campaigns concurrently and meet deadlines
  • Bachelor’s Degree or equivalent experience
  • Excellent writing, communication and organizational skills, with proficiency in Microsoft Office and Adobe Creative Suite
  • Strong communication and collaboration skills to work effectively with cross-functional teams and external partners