Senior Paid Advertising Strategist

Omniscient Digital

Senior Paid Advertising Strategist driving paid media strategies and execution for B2B SaaS clients. Collaborating on integrated growth programs with organic strategies and defining the paid media playbook.

Posted 4/29/2026full-timeRemote • 🇧🇷 BrazilSeniorWebsite

About the role

Key responsibilities & impact

Own paid media strategy, execution, and performance for B2B SaaS clients
Collaborate with organic strategists to build integrated growth programs
Define the playbook and establish reporting frameworks
Build, launch, and optimize paid search, paid social, display, and YouTube campaigns
Manage client budgets and execute keyword research, audience development, and bid optimization
Own weekly and monthly performance reporting and present results to clients
Define and document the Omniscient paid media playbook and contribute to hiring team members

Requirements

What you’ll need

4-6+ years of hands-on paid media experience, with at least 2 years in a B2B SaaS or B2B lead gen context
2+ years in an agency setting managing multiple client accounts simultaneously
Deep proficiency in Google Ads (Search, Performance Max, YouTube, Display) and LinkedIn Ads
Proven experience managing $50K-$200K+ monthly ad budgets with direct accountability for performance
Strong command of campaign architecture, bid strategies, audience targeting, conversion tracking, and attribution
Experience with full-funnel B2B marketing: demand gen, lead gen, ABM, and pipeline acceleration
Excellent client communication skills with the ability to translate platform data into business-level insights
Self-directed operator who thrives with autonomy and minimal hand-holding.

Benefits

Comp & perks

Flexible PTO
Fully remote work environment
Opportunity to shape a new service line with significant upside as the practice scales

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

paid media strategykeyword researchaudience developmentbid optimizationcampaign architectureconversion trackingattributiondemand generationlead generationaccount-based marketing

Soft Skills

client communicationautonomyself-directedcollaborationpresentation skills